Men’s Underwear 2020: Box Menswear Releases Bold New Range

Men’s Underwear 2020: Box Menswear Releases Bold New Range

Introduction

In August 2020, Box Menswear released 4 new underwear styles. One was a new version of the King Fit boxer, the Evo version. Three other styles were more bold selections within the well-searched and competitive men’s lingerie category:

The new range is a departure from the current range of men’s underwear available for sale at Box. Based on the number of people searching for items in the men’s lingerie category, it is a good bet. The available sizes for the new range are XS to XXL.

Box Menswear’s sizing chart

Note: At the time that this post was published, the new items are available for pre-order.

Presenting Matt Luscious and Photographer Paul Jamnicky

In viewing Box Menswear’s Instagram pages, I saw previews of the new range. Photographer Paul Jamnicky and Canadian fitness model Matt Luscious created images, with Matt wearing the new range. Both men posted photos on their respective Instagram pages.

Box Menswear’s New 2020 Additions

King Fit Boxer Briefs, Evo

The King Fit boxer briefs are a popular style at Box. With the new Evo version, there are several changes from the current version. The first is the bigger waistband with larger lettering for the brand. According to the brand description, the Evo is made of cotton fabric.

(The current king fit boxers have a fabric composition of Body: 96 percent bamboo viscose, 4 percent elastane; vent: 88 percent polyamide, 12 percent Spandex.)

The Evo features more room in the front as well. The Evo only comes in one color, nude (appears to be a beige color).

Suspender Jock

The suspender jock is a new addition to Box’s jockstraps range. The suspender jock, like the king fit Evo, features a bigger waistband with the larger typeface of the brand. The styling of the jockstrap is different in two ways:

  • The rear of the jockstrap has more straps, the usual two at the rear but bigger and more elastic grip. There are two vertical straps are each side.
  • The front of the jockstrap has a blue fabric panel, with an opening at the top.

The overall look is strong yet more-revealing. You can see more images (NSFW) on the website.

G-String

The G-string is a more-revealing brief style. The only real fabric covering with the g-string is the front, which is a thin, see-through material. There are thin straps that have the brand name which holds the g-string on the body.

You can see more images (NSFW) on the Box Menswear website.

All Over Lace Boxers

With the lace boxers, the wearer gets fabric coverage like a boxer brief, but the fishnet-style solid fabric is see-through. The styling is similar to the new king fit Evo style discussed above.

You can see more images (NSFW) on the Box Menswear website.

Conclusion

With the suspender jock, g-string, and lace boxers, Box Menswear has made its entry into the men’s lingerie market. After glancing at the search traffic numbers, the category has high interest and many brands trying to fulfill the wants of the people in this market.

Perhaps, you want to add some variety to your underwear selections. Check out what Box has to offer.

Have an interest in men’s lingerie? If so, leave a comment as to your favorite styles in the comments. If there are styles that are not widely available, but you think should be, let us know of the rare or missing styles in the comment section.

Men’s Underwear 2020: Men and Underwear, the Shop– An Order Review

Men’s Underwear 2020: Men and Underwear, the Shop– An Order Review

Introduction

While preparing a blog post for Walking Jack’s Bluebird Collection, I decided to order one of the Bluebird Collection to see how it feels in real life.

I placed an order through the store associated with the Men and Underwear blog. I have been a longtime fan of the blog, so I knew the blog had a store associated with it. The blog is based in Greece and sells Walking Jack, a brand also based in Greece.

As Men and Underwear, the shop, is located in Greece, the prices are in euros. I paid through PayPal, which performs the currency exchange.

My order: Walking Jack and Bluebuck

I ordered a Bluebird Collection trunk (23 euros) and two of the trunks in the Fern Print Collection (25 euros). Separately, I had been looking at the brick trunk by Bluebuck (29 euros), a brand based in the United Kingdom. I decided to include it in the order.

Delivery through DHL

For delivery, I chose DHL, a more-expensive delivery option (18 euros). Given the distance between Greece and the United States, I preferred the shorter delivery time, with location tracking. I ordered on July 14 and I received the package through the U.S. Postal Service (USPS) on July 18. (DHL delivered to its District of Columbia office and then used the USPS to deliver to my home through Priority Mail.)

The Reveal

My order arrived in a yellow and white DHL plastic envelope, with four packages inside. There was also a small bag of gummy bear candy in the envelope. The Walking Jack underwear was packed inside dark blue envelopes and the Bluebuck came inside a recyclable clear bag.

Walking Jack

The Walking Jack underwear. The Fern Print collection has a fabric composition of 90 percent polyester and 10 percent Elastane. The fabric feels really soft and the stitching is neat. The Fern Print trunk almost has a boxer-brief type fit, which is perfect for me.

The Bluebird collection also has excellent production quality and a soft feel to the fabric. The Bluebird is slightly shorter than the fern print and has a snug fit. The amount of stretch is on point.

I had a concern that the underwear would be smaller than the size shown. With relief, this was not an issue. The size I picked fit well.

Walking Jack underwear is made in Portugal.

Bluebuck

Bluebuck uses recycled polyester in its fabric. The fabric composition is 46 percent cotton, 46 percent polyester—from plastic recovered from the ocean (material by Seaqual), and 8 percent Elastane. The Bluebuck trunks are lightweight, have a nice color and a soft feel. The trunks fit well. The lighter fabric is perfect for hot, summer days.

Like Walking Jack, Bluebuck underwear is made in Portugal.

Conclusion

I have been a reader and fan of Men and Underwear for many years. I had pages saved on my internet browser of underwear that I wanted to try. With trying out Walking Jack, I was able to try out the store associated with the blog and to add in one from my saved list to my order.

I am impressed with the quality of Walking Jack and Bluebuck, and I am happy with my purchase. If you are looking for new brands to try out, I recommend both. Check out my blog post on the Bluebird Collection.

Let me know your favorite brands by email or in the comment section.

Men’s Underwear 2020: Walking Jack’s Bluebird Collection

Men’s Underwear 2020: Walking Jack’s Bluebird Collection

Introduction

Walking Jack is an underwear brand based in Greece. The underwear is designed in Greece and made in Portugal. The brand applies a modern take on classic men’s underwear. The Bluebird is available in the following styles: trunk, brief, and solid brief.

I am a fan of blue and the underwear looks great. I am interested in trying on a pair of the trunk style. (See another post with my personal review.)

Bluebird Collection Photo Campaign

Walking Jack had a photo shoot for its Bluebird Collection. The model was Roger Zacha, a physiotherapy student in the Netherlands. The photographer was Louis C. The photos were taken in Cyprus.

Walking Jack’s Bluebird Collection

Walking Jack’s Bluebird Collection offers an all-blue design, with a fabric composition of 95 percent cotton and 5 percent Elastane. Also, underwear in the Bluebird Collection offers a longer waistband and a lined pouch.

The underwear is suitable for the gym and daily wear, an indication that the underwear can be worn to work and school as well as to a workout (gym or at home).

Size Chart

Walking Jack has a wide variety of sizes from Small (27-29 in or 70-75 cm) to XXL (36-39 in or 91-99 cm).

Shipping

Walking Jack delivers worldwide. I live in the United States. According to Walking Jack’s website, I would be in zone 4. The shipping fee would be 6.50 euros (registered post) for an expected delivery time of 10 to 14 business days or 20 euros for an expected delivery time of 2 to 4 business days. As I use the U.S. dollar, there is an international currency exchange element.

Due to the COVID-19 pandemic, delivery can be affected. Walking Jack provides a delivery advisory for customers to review.

Conclusion

The Bluebird Collection is a great new addition to Walking Jack’s product lineup. The shade of blue selected for the collection is on point.

If you are looking for something new to add to your wardrobe, consider the Bluebird Collection.

Male Fitness Models: Tom Seed

Male Fitness Models: Tom Seed

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Introduction

Follow, subscribe, and comment on Tom’s social media: YouTube | Instagram | Facebook | SoundCloud | Website | TikTok |

Check out Tom’s business website: Stealth Nutrition (UK and European residents)

Tom Seed, a business owner, fitness model, physique competitor, and YouTuber, lives in the United Kingdom.

Tom’s birthday is 29-March (Aries).


Question and Answers E-mail Interview

I had an opportunity to ask Tom about his fitness modeling and other interests by e-mail. He provided responses which are detailed below.

How did you become interested (a) in weight training and (b) in being a fitness model?

“I started training just to get in shape and over time my physique kept progressing and after 6 years of training I decided to step on stage and compete in the UKUP competition.”

Author’s note: Tom had written some blog posts on his 2017 training at his blog for back and for biceps.

Did you participate in athletics before or while weight training for physique contests? When did you become focused on your fitness model workouts for competition?

“I used to play rugby and swim until the aged of 19. Aged 19 I stopped all sport and took up weight training until I competed aged 25.”

How have you adjusted your training and nutrition during the COVID-19 pandemic?

“Yes I have had to do more ‘CrossFit’ style workouts from home to keep my cardio and weights combined. I can’t wait for the gyms to re-open!!”

What advice would you give to guys looking to become a fitness model?

“Stay consistent with your diet and training but only pursue being a fitness model if you enjoy the process of getting lean and you enjoy being in front of a camera / the spotlight.”

How have you liked working in the fitness industry and with clothing companies? Any things you would want to see improved?

“I have liked working with brands over social media but I would like to see more fitness events that bring like minded people together. There seems to be a couple of big expos per year. I would like to see brands host events on a monthly basis! I enjoy socialising (if you can’t tell).”

Any hobbies or interests outside of your own training?

“My hobbies outside of training would be Crossfit, Content creating (Youtube & TikTok), Visiting nice beach clubs with good pool parties and I like playing online poker too.”


Cycling Enthusiast

In viewing Tom’s Instagram posts, a few showed Tom in cycling gear and with a bike made by Ribble Cycles, a hand-assembled bicycle maker based in the United Kingdom. (A Ribble bicycle can be customized to suit a buyer.)

Stealth Nutrition, a Lifestyle Nutrition, Workout Supplement Brand

Tom owns Stealth Nutrition, a lifestyle nutrition brand. Stealth Nutrition focuses on providing designer workout supplements–from pre-workout to nootropic brain support. Check out Stealth Nutrition’s website for further information.

Tom is in process of taking photographs for his brand. Some behind-the-scenes photos follow.

Tom Seed: Mens Physique and Fitness Model Competitor

Tom competed in his first Mens Physique competition in 2019. Tom discussed his contest preparation story in a YouTube video.

Tom shows a transformation video showing how he transformed his physique while going from 160 pounds to 139 pounds.

In another video, Tom shows his contest shape as well as excerpts from his mens physique contest where he won third place.

Following the mens physique contest, Tom participated in a fitness model contest and won first place.

Photoshoots

Alex Wightman

During the COVID-19-related lock-down in 2020, Tom had a photo shoot with Photographer Alex Wightman that complied with the physical distancing needed during the period and still produced great images for Tom’s portfolio.

(Tom’s workout shorts, Box Menswear and Jed North. Interesting note–Alex Wightman was one of the photographers at Box Menswear’s photoshoot in the United States.)

Alex Botic

Tom had a photoshoot with Photographer Alex Botic. Tom mostly was in workout clothing. Tom wore jeans and jeans and a leather jacket in some of the photos. The black and yellow swim brief is from Danny Miami. The denim jeans in one of the photos are from Carpe Omnia. (I do not have the brand for the shorts.)


View this post on Instagram

Wearing red for the street cred 🔴

A post shared by TOM SEED (@tomseedfitness) on


Peter Fletcher, Muscle Mountain Photography

Tom also had a gym photoshoot with Photographer Peter Fletcher of Muscle Mountain Photography. (Peter Fletcher was a photographer at Box Menswear’s Texas photoshoot in 2019.)

View this post on Instagram

@thorbjornsson I’m coming for the 502 🤨

A post shared by TOM SEED (@tomseedfitness) on




Tom and Box Menswear

Tom wears Box Menswear briefs

Tom has taken a few photos with Box Menswear branded clothing. In the photo below, Tom appears to be wearing Box Menswear briefs. Photo by Alex Botic.

In an Instagram post, Tom appears to wear Box Menswear boxers. (I do not know the brand of the cool workout shorts.)


Tom and Zac Aynsley

In 2018, Tom had a training session for arms with fitness influencer and mens physique competitor Zac Aynsley.


Tom with WBFF Pro Tom Coleman

Tom had the opportunity to have a training session with WBFF pro Tom Coleman.



Tom and Dan Tai

Tom and Dan Tai, wearing Box Menswear swimming shorts


Dan and Tom at a Crossfit workout session (2019)

Tom collaborated with Dan Tai for a fitness model vs. CrossFit squat challenge. Tom got thirty reps on squats is a great result. (Dan, with amazing tree-trunk thighs, got 38.)


In a 2018 workout/lifestyle video log, Tom shared the activities of his day as well as a leg training session with Dan Tai.


Author’s note: This blog has more posts with fitness model Dan Tai.

As a side note, Tom and Dan hosted a fitness retreat in Ibiza, Spain, in June 2019.



Tom Models for Armani and Mens Health in Manchester

On another YouTube video, Tom provides information on how he and a friend walked on a fitness photoshoot with Armani and Mens Health UK in Manchester, UK.


Conclusion

Tom is getting a great started on his fitness modeling career as well as having great success in physique competitions. I appreciate his responses to my questions. I look forward to seeing more success from him in the future.

Mens Underwear for Valentine’s Day–Box Menswear

Author: Andre M. Email: info@menswearnews.com

Introduction

Valentine’s Day is a holiday where love is celebrated. The holiday celebrates the relationship with your loved one (or maybe you are getting ready for a great relationship) with food, chocolate, and so on.

Some selections from Box Menswear can also assist you find men’s underwear for Valentine’s Day to present your best self not only for Valentine’s Day but for the rest of the year.

Selections from Box Menswear

Below is a selection of Box Menswear clothing that you can consider for your Valentine’s Day. For more details about these newer items, see my previous Box Menswear-related blog post.

Men’s Briefs

Box has a selection of men’s briefs in several colors. Bodybuilder Joe Wachs wears the Box brief in red.

Bodybuilder Joe Wachs

Men’s Leggings

Men’s leggings have proven to be popular at the Box website. Guys seem to love them; their loved ones could love them as well. The leggings have 100 percent bamboo viscose come in grey and white.

Model Zach Beech in Box Menswear white leggings.

Red on Red Briefs

The color red fits on Valentine’s Day. The red on red briefs have 92 percent cotton and 8 percent Spandex, ensuring a comfortable fit.

Box Menswear Texas October 2019. Model Josh Watson.

Black King Fit Boxers

The black king fit boxers are black and suits all physiques. You can choose from two lengths: six inches and four inches.

Model Cross Thompson, wearing king fit boxers.
Model Kyle Hynick, below, in Texas, wearing king fit boxers. (Photo (left): Peter Fletcher; photo (right) Carlos “Trey” Salazar)

Mesh Shorts

This mesh shorts are for the special loved one–see-through mesh shorts. It would be quite a show indeed.

Model Lewis Flint

Thong

This item is revealing (nsfw), so I will provide a link to the website, https://www.boxmenswear.com/search?type=product%2Carticle%2Cpage&q=thong.

Bed Shorts

I bought a pair of Box Menswear bed shorts and love them.

Conclusion

For any reason that you are celebrating Valentine’s Day, have fun. Maybe a choice from the Box Menswear range will help to add fun to the festivities.

Mens Underwear Order Review: Box Menswear

Introduction: Unboxing My Box Menswear Order

Unrelated to my social media work with Box Menswear, I decided to place a self-paid order to get a feel for the ordering and receiving clothes. The stages I went through were selecting and ordering clothes, selecting delivery option, and then receiving and trying on the clothes at home.

Box Menswear | www.boxmenswear.com | Instagram–www.instagram.com/BoxMenswear | Pinterest–www.pinterest.co.uk/BoxMenswear |

Ordering at the Box Website

During my social media work, there were some clothes that I wanted to try: the lounge (bed) shorts, the king fit boxers (black), and the peach boxers. I read the product descriptions, looked at the photos (many of the models are muscular men; I am not right now (maybe one day :)) to see how the clothes fit (also at the Box Instagram page where customers (wider range of physiques) post their photos), as well as how to care for the clothes.

I placed my order for the items I wanted. When offered a mystery box (later discovered to be one of the following: jockstrap, briefs, king fit boxers, socks, and sports shorts (see discussion below)), I accepted and added it to the order.

The overall cost was not too high but quite more for a first order without being able to feel the fabric in my hands.

Delivery–to the United States

Box Menswear is based in the United Kingdom. As I live in the United States, I have found that international packages tend to get stuck in customs. Being a Black Friday special, there was delivery special fee to the United States US$5.99 for 5-8 business days (Landmark Global shipping) and another with DHL for US$17.99 for 1-3 business days.

I chose the cheaper version, even though I knew about the specific customs issues. While the wait was not overly long, I think I would pay the extra US$12 for the DHL shipping for more-certain tracking and quicker delivery. The Landmark Global option did have tracking information, but there were days in which the information was not updated.

Order Received

I placed the order on 30-November-2019 and received it on 16-December-2019.

I received a grey envelope with 2 smaller packages of red boxes. One box had my order and the other was the mystery box.

Box Menswear brand lounge shorts, king fit boxers, and peach boxers in a box
Box order: lounge shorts, king fit boxers, and peach boxers
Mystery box: socks, king fit boxers, Max Wyatt sport shorts, jockstrap, and briefs
Mystery box: socks, king fit boxers, sport shorts, jockstrap, and briefs

My selections: lounge shorts, king fit boxers, and peach boxers

Lounge (bed) shorts

From the time that I saw model Dan Tai wearing the lounge (bed) shorts in photos from the Box Menswear photoshoot in Texas, I wanted to buy them. My instinct was on point.

Muscular model Dan Tai from the United Kingdom sits on a bed while wearing grey shorts from Box Menswear.
Model Dan Tai in Box Menswear lounge (bed) shorts.

The photos posted on Instagram and on the website provide good images for how the shorts look and fit. They are comfortable and soft. Great for bedtime and as well as spending time relaxing at home.

King fit boxers

The boxers are the long 6-inch inseam version, which covers the whole thigh on me. They should not ride up. The fabric feels great on the skin.

I have gotten used to a shorter inseam (mid-thigh length), but I will see how the king fit works on a typical workday.

I think I will love wearing them; they felt fantastic when I tried them on for fit.

Peach boxers

I selected these boxers because of the orange color. The color is more light orange that what they appear in photos. The cotton fabric is soft, though not as soft as the king fit, which is made mostly of bamboo viscose. In addition, the peach boxers have seams on the rear while the king fit boxer does not have any rear seams.

While the stitching looks that it may be uncomfortable to wear, they do not pose any problems when I tried them on.

Overall, while I do not regret trying the peach boxers (and I will wear them), I will probably concentrate on the king fit boxers for future purchases.

The mystery box: jockstrap, briefs, sport shorts, king fit boxers (white), sport socks

A little background

The mystery box was a mix of pros and cons for me. I was able to see other Box product that I did not select. However, some items pushed me out of my comfort zone.

I tend to be a fashion conservative when it comes to underwear. I used to be a black boxers guy. Just wait for the holiday sales of a large underwear competitor and stock up on all the black boxers versions. Recently, I have selected more colors, which is good.

Winners: socks, king fit boxers, sports shorts

The mystery box had the shorts that I wanted to try as well as the king fit boxers (white) and socks.

Mystery box contents.
Mystery box contents

The sports shorts are thin and light. I could see them being more like a more-fitted lounge short or another version of boxer shorts.

The socks are mid-calf length and are black and white. The socks are comfortable and have the right amount of elasticity.

The king fit boxers in white are like the black king fit boxers that I reviewed above. White is a non-forgiving color, so I hesitate in buying anything white except t-shirts and dress shirts. Again, recall, I am used to buying all-black underwear as well (smile).

Nonstarters: jockstrap and briefs

In the box was a pair of jockstraps and for styling, my past still has a strong effect on the present. The jockstrap is a huge step forward. While the fabric felt good, the styling felt too forward. The briefs do not look right on my physique.

Conclusion

I am happy with my purchase, especially the lounge shorts. For delivery, I think that for living in the United States, I would pay more for quicker shipping to accommodate the customs processing time.

Despite the mystery box having items I did not want, the items which were included in the box (and I liked) were worth the price paid. (Maybe I will try the jockstrap one day.)

Author: Andre M. E-mail: info at menswearnews.com

Review: Men’s Lounge Shorts from Nice Laundry

My order from Nice Laundry, menswearnews.com. The horizontal photo has three items, socks (blue and green), red lounge shorts, and black lounge shorts.

Introduction

While I was writing a blog post about the styles of men’s underwear, I found out about the lounge shorts that e-commerce company Nice Laundry sells. I decided to purchase some to see what the shorts are like. Below is a type of unboxing combined with an initial view.

Background on Nice Laundry

The co-founders

According to the Washingtonian Magazine, Nice Laundry was founded by Ricky Choi and Phil Moldavski in Washington, D.C. The co-founders, who both grew up in the D.C. metropolitan area, used to work at a company called Living Social.

A start with socks, then added underwear

Nice Laundry initially started as a website to sell socks. The company also recycles old socks, a policy that the company has had since its beginning.

The company has moved to New York and was mentioned in the New York Times. The company started selling underwear in 2016, according to the N.Y. Times.

Fly or no fly?

It seems that when Nice Laundry started selling underwear, the underwear did not have an opening in the front. This was a design issue, as explained in an article in Complex.

Today, however, the underwear at Nice Laundry has an opening in the front, excepting the lounge short.

The Ordering Process at the Website

The ordering process is straightforward at the website. A customer has the option to add customized details to the item, if desired. (Be advised that adding customized details makes the order a final sale, as noted at the website.) I ordered two lounge shorts, one the 4 inch inseam version, and the other, the 6 inch inseam. Because it was my first order, I received a complementary pair of socks (a nice touch).

Arrival of the Package

The order (lounge shorts and socks) was in a slim box, which was shipped from New Jersey. The box has two lids: the outer and an inner lid, which covered the order. The shorts were packed neatly, each in a re-closable bag (not sure of the material).

A rectangular shipping box with Nice Laundry in the bottom-right corner. There are three colors on the box: blue, light green, and white.
Shipping box for order
The opened shipping box has three items inside: a pair of blue and green socks with a design on them and two lounge shorts in plastic bags, one red and the other black.
Order in the shipping box

The Lounge Shorts

The lounge shorts appear to be mesh gym shorts, but there are slight differences. The lounge shorts have a liner in them, so that they can be worn without underwear. In addition, the shorts contour the thigh such that there is no opening. This is an important detail if a guy decides to wear them without underwear. The material is soft to the touch and feel nice on the skin.

The outer material is nylon; the inner material is micro-modal. The shorts were made in China.

Black 4 inch lounge shorts

Referring to a previous post, the lounge shorts appear to be a compromise between boxer shorts and the boxer brief with the mesh short fabric. Quite an interesting design and one that I like.

At this point, I have not tried to wear them under pants or jeans, as my intention was to wear the shorts by themselves. But I may try it. I have started to buy slim-fit pants and jeans, and I am not sure if these shorts will fit under them.

Burgundy 6 inch lounge shorts

As expected, the 4 inch inseam version shows more thigh. This version seems more like boxer briefs. The six-inch inseam seems more like gym shorts.

The Socks

I have noticed the range of colors and designs with socks. I typically have worn dark blue, grey, or black dress socks or ankle sports socks. The company sent a pair with more color and design than I have been used to wearing. As the socks came as a free gift with the order, I will try them.

A note on “high-water” pants

(It appears to be the current style (at the time of this writing in November 2019) to wear pants that are somewhat short to show off the shoes and socks. I will not adopt the “high-water” pants style.)

Conclusion

I am happy with my purchase. I think they will be a good option for wearing around the house and outside on warmer days. (At the time of this writing, it is nearly December (cold) where I live.)

The gift of the socks was a nice touch.

Author: Andre M. E-mail: info at menswearnews.com

Box Menswear: Review of 2019 Release

The Box Models celebrate with hugs with one of the last photos captured on the Texas photo shoot.

Box Models (left to right) are Dan Soar, Braydan Ifould, Josh Riquelme, Carlos Effort, Reno Gold, Mojib, Daniel Shoneye, and Josh Watson.
Box Models (left to right) Dan Soar, Braydan Ifould, Josh Riquelme, Carlos Effort, Reno Gold, Mojib, Daniel Shoneye, and Josh Watson celebrate the last day of the photo shoot

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Preview: Presenting Matt Luscious and the 2020 Additions to the Range



In August 2020, Box Menswear added 4 new underwear styles to its product selection. In addition, there is a new model wearing the clothes in the promotional photos, Matt Luscious, a fitness model and YouTuber from Canada. Matt worked with Photographer Paul Jamnicky.

Check out the blog post for more information about the new range selections.

Continue on with this blog post, which describes the 2019 additions.

Introduction

Box Menswear, an e-commerce company based in Liverpool, Merseyside, United Kingdom.

(Note: I have a review of my order from the brand in another blog post.)

I will start with a discussion of the brand owner, Luke Mills.

After that, I will present information about preparations for the sale started in October 2019 with a photo shoot in Texas in the United States. Following that, I will discuss Box Menswear’s new item releases.

To see photos of the items, please go to the Box Menswear website, www.boxmenswear.com, and see the Box Menswear Pinterest page at https://www.pinterest.co.uk/BoxMenswear/.

(I plan to update the post with images on an ongoing basis.)

Ben Masters and Ryan A. Mac in Box Menswear sports shorts

Box Menswear Founder, Luke Mills

The owner of Box Menswear is Luke Mills. Luke also owns Liverpool-based Misfits Celebrity Management.

The Misfits Group, Ltd.

The Box Menswear brand, founded in 2014, is part of the Misfits Group, Ltd. The Misfits Group, according to its LinkedIn page, has other brands– Misfit Cosmetics, Pretty Little Palettes, and Petite Prosecco.

Luke Mills Interview with Bang and Strike

Luke did an interview with one of the stores that stock Box Menswear product, Bang & Strike. You can read that interview at https://www.bangandstrike.com/pages/q-a-with-box-menswear-founder-luke-mills.

In the interview with Bang & Strike, Luke provided the inspiration for the name of the brand, Box.

I just wanted super duper soft boxer shorts, that you can wear all day. I used to get told off as a kid for putting my hand down my trousers and rearranging my bits and bobs in my boxer shorts as they get all tangled up and uncomfortable and stuff like that, and I wanted something that didn’t do that. The name comes from my mum, because one of the many words for your private parts was your ‘lunch box’. There is a statue above Lewis’s in Liverpool, and the statue is a naked man with his willy hanging out, and she always called that his ‘Lunch Box’.

Q&A with Bang & Strike

Size Chart for Box Menswear Clothing

Above is the sizing chart for Box Menswear clothing.

The Preparation: The Texas, United States, Photoshoot

In October 2019, Box Menswear had a week-long photoshoot session in Texas in the United States of America. The group had 19 models and 5 photographers (and the Box Menswear owner, Luke).

Seth Holbrook and Daniel Shoneye in Texas

The models: Dan Tai, Josh Riquelme, Josh Watson, Josh Jakobs, Daniel Shoneye, Alex Grant, Reno Gold, Carlos Effort, Paul Cassidy, Seth Holbrook, Ridick, Kyle Hynick, Fran Dullon, Refugio Hernandez, Rossilino, Dan Soar, Braydan Ifould, Anthony Stefanelli, Mojib.

Model NameCountryInstagram Page
Alex GrantUnited Stateshttps://www.instagram.com/alexzcee/?hl=en
Anthony StefanelliUnited Stateshttps://www.instagram.com/gymnastkid589/
Braydan IfouldAustraliahttps://www.instagram.com/braydanifould_/
Carlos EffortSpainhttps://www.instagram.com/carloseffort/
Dan SoarUnited Kingdomhttps://www.instagram.com/dansoarr/
Dan TaiUnited Kingdomhttps://www.instagram.com/dantai.pt/
Daniel ShoneyeUnited Kingdomhttps://www.instagram.com/danielshoneye/
Fran DullonSpainhttps://www.instagram.com/just.frandullon/
Josh JakobsUnited Stateshttps://www.instagram.com/josh_jakobs/
Josh Riquelme (blog post)United Stateshttps://www.instagram.com/riquelmejosh/
Josh Watson (blog post)United Kingdomhttps://www.instagram.com/josh_uk/?hl=en
Kyle Hynick (blog post)Canadahttps://www.instagram.com/kylehynick/
MojibThe Netherlandshttps://www.instagram.com/suprememojib/
Paul Cassidy Slovakiahttps://www.instagram.com/paul_cassidy_real/
Refugio HernandezUnited Stateshttps://www.instagram.com/notorious_b1g/
Reno GoldUnited Stateshttps://www.instagram.com/reno_gold/
RidickIrelandhttps://www.instagram.com/ridick_7/
RossilinoUnited Kingdomhttps://www.instagram.com/_rossilino_/
Seth HolbrookUnited Stateshttps://www.instagram.com/seffbreezy/

(As a side note, through social media posts, I discovered that some of the models traveled to the United States for the first time for this trip: Dan Tai (UK), Braydan Ifould (Australia), Carlos Effort (Spain), and Paul Cassidy (Slovakia). (If there are more, please let me know in the comments.))

The photographers: Alex Wightman, Peter Fletcher, Texas-based Carlos Salazar, Rafa, and Jake O’Donnell.

Photographer NameCountryInstagram Page
Alex WightmanUnited Kingdomhttps://www.instagram.com/alexwightmanphotography/
Carlos “Trey” Salazar (blog post)United Stateshttps://www.instagram.com/treysphotostudio/
Jake O’DonnellAustraliahttps://www.instagram.com/jake_od/
Peter FletcherUnited Kingdomhttps://www.instagram.com/musclemountainphotography/
RafaArgentinahttps://www.instagram.com/rafa.pics/

The photo shoot started in Dallas, Texas, and then in Austin, Texas.

Two of the models, Josh Riquelme and Dan Tai, are YouTubers. They prepared video logs of their experiences. I attach their video logs below.

Josh Riquelme’s video log about his Box Menswear photo shoot experience.
Dan Tai’s video log about his Box Menswear photo shoot experience.

Related Note: Josh Riquelme and Seth Holbrook Visit Box HQ in Liverpool

Josh Riquelme and Seth Holbrook (with Alex Rose), two of the models at the Box photoshoot in Texas, visited Box Menswear headquarters in Liverpool, UK, and posted YouTube vlogs.

During this photo shoot, the images for the new products were captured. In addition, the photographers captured other model shots, some of which are on the photographers’ respective Instagram accounts.

In addition, many of the models are active social media producers, with many posting on Instagram and Only Fans regularly. As photography lovers, the models also took photographs and posted many photos on their social media accounts.

Josh Watson and Anthony Stefanelli

During the the photoshoot in Texas, among the photos were some demonstrating the height differences among the models. Some photos feature models Josh Watson and Anthony Stefanelli. Josh is 6’4″ or 1.93 meters; Anthony is 5’3″ or 1.60 meters. The difference in height makes for striking photos.

Box Menswear’s Owner Celebrates His Birthday in Texas

Another side note: During this photoshoot, Box Menswear’s owner, Luke, celebrated his birthday.

Josh Watson’s Interview with Only Fans

Josh Watson, one of the Box Menswear models at the Texas photoshoot in 2019, had an interview with Only Fans. In the interview, Josh discusses his background as well as his favorite activities.

Micah E. Williams and James Loy for Fashionably Male Blog

In 2020, Micah E. Williams, a filmmaker and model, did a photo shoot with Photographer James Loy for Fashionably Male blog. Micah wore a number of items from the 2019 release.

Micah also edited a video made by James.

Box Menswear: New Item Releases

Box Menswear has released new items for sale: loungewear, new selections in underwear, and two items related to a campaign for a UK organization, the National AIDS Trust.

Loungewear: Leggings and Lounge or Pajama Shorts

Loungewear appears to be a popular clothing category. The clothing is designed for wearing in one’s home–chilling after a workday, dressing for a work-from-home day, or just for watching TV or doing house chores. The clothing appears to be related to pajamas, or sleep clothing, because you can wear these clothes to sleep in.

The key is that the clothing should look neat, as stated in an article by Men’s Health. Box Menswear has responded to this requirement with two items, leggings, and lounge (or pajama) shorts.

Loungewear: Total Comfort Lounge Leggings

In the loungewear category, Box Menswear has two colors for the Total Comfort Lounge Leggings available for sale, grey, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-grey-sport-leggings,  and white, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-white-sports-leggings. The fabric used for the leggings is new for the company. Box Menswear underwear typically has 92 percent cotton and 8 percent spandex.

Fitness model Josh Riquelme stands in front of a farm trailer in grass while wearing Box Menswear lounge leggings.
Josh Riquelme in Texas

The fabric in the leggings is 95 percent bamboo cotton and 5 percent spandex. According to the company description of the leggings, the fabric is “super soft bamboo cotton material” which are designed to “keep your legs warm without feeling restricted.”

Muscular model Fran Dullon stands outside while wearing Box Menswear lounge leggings.
Fran Dullon in Texas

The leggings are designed to be worn by itself or with shorts. The issue is how a guy would feel having his manhood visible to the world. I did a quick search engine search and found an article at Men’s Health, where the author, Brett Williams, asked staff on their opinions on how to wear leggings in the gym. Most of the guys’ questions would choose to wear shorts over the leggings in public. The author ultimately decided to wear the leggings by themselves–but with a shirt big enough to cover his manhood.

Models Kyle Hynick and Mojib, wearing Box Menswear’s lounge leggings.

The colors that Box Menswear has for sale, grey and white could be more revealing without shorts and a grueling, sweaty workout at the gym or for an outdoor run. One of the photos with Ridick has Ridick in soaking-wet leggings. The fabric becomes transparent, and the fabric does become somewhat revealing (link (nsfw)) in the manhood area but not totally.

[So, dear reader, what is your say, leggings with or without shorts? Drop a comment with your thoughts.]

Loungewear: Men’s Lounge (Pajama or Bed) Shorts

In a previous post on this blog, I reviewed the various styles of men’s underwear, https://menswearnews.com/2019/11/20/types-of-mens-underwear/. One style reviewed was the boxer shorts, and the Bed Shorts resemble this style.

A muscular Dan Tai sits in bed in sunlight while wearing Box Menswear lounge shorts.
Dan Tai

The Box Menswear Bed (Lounge or Pajama) Shorts, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-bed-shorts, you can sleep in them and do house- or apartment-related things wearing them. The fabric for these shorts is bamboo cotton. The lounge short come is two sizes only (small-medium and large-XL) because of the loose design. The shorts do not have pockets.

A muscular Dan Tai relaxes in bed in sunlight while wearing Box Menswear lounge shorts.
Dan Tai. Photographer: Rafa

Intimate Loungewear: Totally See-Through Mesh Shorts

For the leggings, there is a struggle for the guy to decide if he wants to show the outline of his manhood to the public. With Box Menswear’s Totally See-Through Mesh Shorts, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mesh-shorts, the option is left to a guy to wear underwear, jockstraps, or nothing at all under the shorts.

(The fabric content for these fishnet-style shorts is not mentioned in the product description.)

The models on the Box Menswear website, demonstrate all options for wearing these shorts. These shorts are best left for the private entertainment of a significant other.

Men’s Underwear: Boxer Briefs

While the product descriptions at Box Menswear have “boxers”, the fit of the Box Menswear boxers is actually a boxer brief. Boxer shorts have a full fit, while the Box boxer fit close to the body. For more discussion about this distinction, you can read my previous blog post, menswearnews.com/2019/11/20/types-of-mens-underwear/.

Men’s Underwear: Box Menswear King Fit Boxers

Cross Thompson by PhotosbySGK. Cross wears black king fit boxers.
Model Fabien Sassier wears Box Menswear’s king fit boxers in white.

With the new items, Box Menswear added the color black to its existing king fit boxers range, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/king-fit-boxers-black, which previously was only available in white.

Model Cody Painter, wearing white king fit boxers. Photographer: Jade Young.

The fabric content is for the body of the boxers, 96 percent Bamboo Viscose and 4 percent Elastane. For the vent, 88 percent Polyamide and 12 percent Spandex.

Well-defined, muscular Mens physique competitor, Kyle Hynick, wears Box Menswear's 4 inch boxers outside on  Texas ranch land.
Canadian Kyle Hynick in Texas (4 inch boxer briefs)
Kyle in king fit boxers. Photo by Michael A. Downs.

The King Fit Boxers are available in two lengths, 4 inches and 6 inches.

These boxers are fitted, so the company advises sizing up on them. The size range runs from small to 2XL.

In addition, Box Menswear added a king fit boxer selection with a mesh panel, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/king-fit-transparent-crotch-black, for more-daring guys.

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Model Josh Riquelme in Box Menswear king fit boxers (mesh panel)

Men’s Underwear: Jockstraps and Thongs

For a description of these garments, see my previous blog post at menswearnews.com/2019/11/20/types-of-mens-underwear/.

Men’s Underwear: Box Menswear Ribbed Jockstraps

Model Seth Holbrook wearing Box Menswear jockstraps.

The largest portion of the new release involved jockstraps, a style of underwear that I reviewed briefly on a previous blog post.

Box Menswear’s products already includes jockstraps, but this version has a ribbed texture. The fabric content is the typical Box Menswear combination, 92 percent cotton and 8 percent Spandex.

The colors available are cobalt, pale plum, blackout, burgundy, light grey, military green, pale pink, and red.

Model Josh Riquelme wears burgundy ribbed jockstraps in a stanting pose.
Josh Riquelme in Box Menswear ribbed jockstrap (burgundy)

In addition, there is a totally transparent varsity mesh jockstrap for more-daring guys, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/varsity-jockstrap. The manhood is definitely front and center with this selection. See an example at Box Menswear’s Instagram page.

[Readers: I am curious about these transparent items, jockstraps and the boxers. Readers, please share your thoughts in the comments. If this is a fashion trend, it would be interesting to hear more about it. My thought is that these are more-intimate items for use with significant others.]

Men’s Underwear: Box Menswear Thongs

I reviewed thongs briefly in a previous blog post. The Box Menswear thong was created based on customer requests. The fabric content appears to be the same as the king fit boxers. The thong is transparent in black, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-thong-black and in white, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/transparent-thong-white.

[The request from customers and brand fans for a transparent thong may have answered, in part, my question about these transparent items. The reason for liking these garments is still not revealed. I am interested in hearing from readers about transparent, or see-through, underwear.]

Men’s Underwear: Red on Red Jockstrap and Briefs

Box Menswear with the red on red jockstrap and briefs is donating a portion of each sale to the UK-based National AIDS Trust in support of World AIDS Day on December 2, 2019.

The fabric content of both the jockstrap and briefs is 92 percent cotton and 8 percent Spandex. The waistband for these items are slightly wider than the other jockstraps and briefs.

Box Menswear: Existing Items

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Models Dan Tai and Seth Holbrook

In addition, to having a new range for sale, the company has existing product lines for sale, sports shorts, socks, boxer briefs, jockstraps, briefs, trunks, swimming trunks, and swimming briefs.

Model Joss O., wearing Box Menswear’s red briefs.

Box Menswear: Sports Shorts

When I first learned about Box Menswear, I first looked at the sports shorts 2.0 collection. While these can be worn for athletic pursuits, these shorts could be worn as lounge shorts or as even a trimmer form of the boxer shorts, as discussed in a previous blog post. The fabric content is 92 percent Elastane and 8 percent Spandex.

The Box Menswear sports shorts have a trimmer fit in black, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mesh-sports-shorts-white-1, and the company recommends that a customer size up to ensure a good fit. If the customer prefers a looser fit, the company recommends white sports shorts, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mesh-sports-shorts-white.

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Chill moments home😎 with @boxmenswear 👌🏻

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Fashion blogger Aram Simonpour

The sports shorts 2.0 are different from the previous Box sports shorts in that the shorts are label free. As a result, the shorts could be worn as underwear.

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comfortable 🌱 ———— 📸 @roble_konara

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Model Yoav Even, wearing Box white sports shorts and football socks, by Roble Konara

The Max Wyatt version of the sports shorts (out of stock) had slightly less length than the sports shorts and demonstrating the wearer’s thighs, glutes, and other attributes. These details were the goal of the redesign.