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Jordan Morello is an online fitness coach, social media personality, cookbook author, and apparel brand owner, Shortys Apparel.
Jordan’s social media pages are on his link page.
What does Shortys Apparel Sell?
Shortys Apparel sells–
- swim shorts (Swims, Boardys)
- gym or lounge shorts (Kickbacks, Trainers)
- t-shirts (Tee’s)
Jordan models his clothing while doing his workouts or other content.
Why Shortys Apparel?
Shortys Apparel is a brand to consider because you work with the owner directly.
In one of his videos, Jordan showed the room in his house where he stores his product for sales. He also shows where he packages an order for customers.
It is also good to see Jordan wear Shortys clothing as he does his day or workout tasks.
Fabric Composition of Shortys Apparel Underwear
Shortys calls its boxer briefs “Hammocks.” The fabric composition of Shortys boxer briefs is 95 percent Modal and 5 percent Spandex.
Benefits of Modal
- Soft, smooth feel
- Cotton texture
- Moisture wicking
Benefits of Spandex
If you are interested in the fabrics used in making men’s underwear, see a link located in another blog post.
See a separate post for a mention of Jason Hoeung, the owner of 2Eros and Supawear in Australia, who made a video explaining the features of modal and elastane in men’s underwear.
Colors of Shortys Apparel’s Boxer Briefs
At the time of this post, the colors for sale are white and navy blue. Jordan announced on a YouTube post that Shorty’s would add three colors: light blue, coral (light red), and grey.
The brand added new underwear in June 2022.
I placed an order for four Hammocks boxer briefs after Shortys Apparel released the new colors. Ordering from the website (built with Shopify) was straightforward. I received my order within three days.
The underwear is made in China. The fabric is silky smooth and stretchy, which Jordan demonstrated in his try-on videos.
Photo Shoot with Photographer Stevan Reyes
Jordan announced in a YouTube video that Shortys will be expanding its product offerings.
To capture images of the new products, Jordan had a photo shoot in a cabin (The Love Lodge Lithia) with Florida Photographer Stevan Reyes.
Note: Jordan and Stevan released The Adonis Project on December 25, 2021. The first round of the joint project ended in January 2022. You can sign up for updates on the next release.
Photos of Shortys Hammocks Boxer Briefs
What color of Shortys boxer briefs was your favorite? Let us know in the comments.