Mens Underwear (2022): Shortys Apparel

Mens Underwear (2022): Shortys Apparel

Table of Contents

Introduction

Jordan Morello is an online fitness coach, social media personality, cookbook author, and apparel brand owner, Shortys Apparel.

Jordan’s social media pages are on his link page.

What does Shortys Apparel Sell?

Shortys Apparel sells–

Jordan models his clothing while doing his workouts or other content.

Why Shortys Apparel?

Shortys Apparel is a brand to consider because you work with the owner directly.

In one of his videos, Jordan showed the room in his house where he stores his product for sales. He also shows where he packages an order for customers.

It is also good to see Jordan wear Shortys clothing as he does his day or workout tasks.

Jordan Morello’s leg-day workout. Shorts, Shortys Apparel’s Hammocks (boxer briefs).
Jordan Morello tries on his brand’s clothing.

Fabric Composition of Shortys Apparel Underwear

Shortys calls its boxer briefs “Hammocks.” The fabric composition of Shortys boxer briefs is 95 percent Modal and 5 percent Spandex.

Benefits of Modal

Benefits of Spandex

  • Elasticity

If you are interested in the fabrics used in making men’s underwear, see a link located in another blog post.

See a separate post for a mention of Jason Hoeung, the owner of 2Eros and Supawear in Australia, who made a video explaining the features of modal and elastane in men’s underwear.

Colors of Shortys Apparel’s Boxer Briefs

At the time of this post, the colors for sale are white and navy blue. Jordan announced on a YouTube post that Shorty’s would add three colors: light blue, coral (light red), and grey.

The brand added new underwear in June 2022.

My Order

I placed an order for four Hammocks boxer briefs after Shortys Apparel released the new colors. Ordering from the website (built with Shopify) was straightforward. I received my order within three days.

The underwear is made in China. The fabric is silky smooth and stretchy, which Jordan demonstrated in his try-on videos.

Photo Shoot with Photographer Stevan Reyes

Jordan announced in a YouTube video that Shortys will be expanding its product offerings.

To capture images of the new products, Jordan had a photo shoot in a cabin (The Love Lodge Lithia) with Florida Photographer Stevan Reyes.

Jordan by Photographer Stevan Reyes.

Note: Jordan and Stevan released The Adonis Project on December 25, 2021. The first round of the joint project ended in January 2022. You can sign up for updates on the next release.

Photo by Stevan Reyes.

Photos of Shortys Hammocks Boxer Briefs

Conclusion

What color of Shortys boxer briefs was your favorite? Let us know in the comments.

Men’s Underwear 2022: Box Menswear’s Bold Range

Men’s Underwear 2022: Box Menswear’s Bold Range

Introduction

In August 2020, Box Menswear released 4 new underwear styles. One was a new version of the King Fit boxer, the Evo version. Three other styles were more bold selections within the well-searched and competitive men’s lingerie category:

  • Suspender jock
  • G-string
  • All over lace boxers

The new range is a departure from the current range of men’s underwear available for sale at Box. Based on the number of people searching for items in the men’s lingerie category, it is a good bet. The available sizes for the new range are XS to XXL. (Further details are below in this article.)

Box Menswear’s sizing chart

Note: At the time that this post was published, the new items are available for pre-order.

Other New Items

In addition to these new items, I have learned that there are other new releases, for example, new colors for the king fit boxer brief as well as shorts. (Further details are below in this article.)

Presenting Matt Luscious and Photographer Paul Jamnicky

In viewing Box Menswear’s Instagram pages, I saw previews of the new range. Photographer Paul Jamnicky and Canadian fitness model Matt Luscious created images, with Matt wearing the new range. Both men posted photos on their respective Instagram pages.

In October 2020, Matt competed in his first classic physique competition.

In 2021, Matt moved to New Brunswick, Canada.

Connor Mead and Photographer Paul Jamnicky

Also on Paul’s Instagram is another model wearing Box Menswear clothing–Connor Mead. Connor is a college student in Toronto, Ontario, Canada.

Box Menswear’s New 2020 Additions

King Fit Boxer Briefs (Pink, Powder Blue)

The King Fit boxer briefs are a popular style at Box. The company added new color options: pink and powder blue.

Niall Kennedy and Toby Bougouneau. Photographer: Alex Wightman.
Lewis and Josh Watson. Photographer: Alex Wightman.

New Selections for Shorts

Box also added new shorts in the 2020 range, including compression shorts and retro thigh cut shorts. (See the full selection on the Box website.)

Model: Abdul Kareem
Oliver James, owner of Metcon Leeds Gym (read more about Oliver in blog post on Tom Seed).

King Fit Boxer Briefs, Evo

.With the new Evo version, there are several changes from the current version. The first is the bigger waistband with larger lettering for the brand. According to the brand description, the Evo is made of cotton fabric.

(The current king fit boxers have a fabric composition of Body: 96 percent bamboo viscose, 4 percent elastane; vent: 88 percent polyamide, 12 percent Spandex.)

Matt Luscious by Paul Jamicky in Toronto, Ontario, Canada.

The Evo features more room in the front as well. The Evo only comes in one color, nude (appears to be a beige color).

Suspender Jock

The suspender jock is a new addition to Box’s jockstraps range. The suspender jock, like the king fit Evo, features a bigger waistband with the larger typeface of the brand. The styling of the jockstrap is different in two ways:

  • The rear of the jockstrap has more straps, the usual two at the rear but bigger and more elastic grip. There are two vertical straps are each side.
  • The front of the jockstrap has a blue fabric panel, with an opening at the top.

The overall look is strong yet more revealing. You can see more images (NSFW) on the website.

G-String

The G-string is a more-revealing brief style. The only real fabric covering the g-string is the front, which is a thin, see-through material. There are thin straps that have the brand name which hold the g-string on the body.

You can see more images (NSFW) on the Box Menswear website.

All Over Lace Boxers

With the lace boxers, the wearer gets fabric coverage like a boxer brief, but the fishnet-style solid fabric is see-through. The styling is similar to the new king fit Evo style discussed above.

You can see more images (NSFW) on the Box Menswear website.

Conclusion

With the suspender jock, g-string, and lace boxers, Box Menswear has made its entry into the men’s lingerie market. After glancing at the search traffic numbers, the category has high interest, and many brands trying to fulfill the wants of the people in this market.

Perhaps, you want to add some variety to your underwear selections. Check out what Box has to offer.

Have an interest in men’s lingerie? If so, leave a comment as to your favorite styles in the comments. If there are styles that are not widely available, but you think should be, let us know of the rare or missing styles in the comment section.