Times Square, New York City, and the Influence of Calvin Klein on Underwear Advertising and Social Media Influencers

Times Square, New York City, and the Influence of Calvin Klein on Underwear Advertising and Social Media Influencers

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Introduction

Note: This story is based on observations in a pre-pandemic New York City. May we recover from this pandemic experience, so that we will be able to scale back up with deliberate care–over time–to pre-pandemic levels.

One-time fitness model and personal trainer Kyle Hynick posted some photographs from his photoshoot with New York-based Photographer Jade Young seemingly in Times Square in New York City. The backdrop had people there who appeared not to be looking at a dude posing for photographs in his Calvin Klein underwear. The people essentially appeared to be fully engaged in doing tourist things. Initially, I thought that the background of Times Square was a creation of photo editing.

My thought was not correct. A commentator on Kyle’s photos stated that the commenter viewed Kyle’s photoshoot in person. I was immediately intrigued. Of course, physique competitors seek the limelight and can pose their well-trained and dieted physiques on stage in front of an audience. Posing a physique on a public stage is just a matter of scale.

I discovered that another model, Tyson Dayley, a WBFF pro fitness model, also had a photoshoot in Times Square. In his photos and video that he posted on Instagram, however, the people in the background also were taking photos of Tyson. People were sitting close by.

Times Square, Manhattan, New York City. What draws Photographer Jade Young there? Why a male in underwear appears to be an unsurprising sight? I did a quick Internet search on the history of Times Square to find out.

Times Square: from Gritty to Upscale Tourist Destination and Corporate Location

Times Square, a tourist destination and business area, was once home to adult films and gritty culture. There is a blog post on the history and transformation of Times Square at the Times Square District Management Association website.

Times Square and Calvin Klein Underwear

In Photographer Jade Young’s photos in Times Square, at times the models wear Calvin Klein underwear. There is a connection between Calvin Klein underwear and Times Square: the billboard ads for the underwear brand made history there.

In 1982, Calvin Klein had a billboard ad with Olympic athlete Tom Hintnaus in Times Square. The photographer was Bruce Weber. According to a New York Times article, the billboard ad stopped traffic.

Since then, Calvin Klein ads pushed underwear advertising forward, including the next model, Mark Wahlberg. Following Mark Wahlberg, other models became famous after being featured in a Calvin Klein underwear ad. The New York Times published another article about another former Calvin Klein model, Antonio Sabato, Jr.

Also in Times Square, is a guy who has made a lot of money walking around Times Square in cowboy boots and underwear, the “Naked Cowboy“. Freshpair’s National Underwear Day, August 5, had a runway show in Times Square.

Jade Young and Times Square Photoshoots

When the Calvin Klein ads first appeared, high-speed Internet or social media sites did not exist. But that history seems to have had some influence on fitness models and influencers, who often feature underwear or men’s clothing brands in their social media posts.

In addition, there are more underwear brands in the market. Still, Calvin Klein, now part of PVH Corporation, remains a strong market player in underwear.

Jade Young now also takes photoshoots in Times Square with men in underwear in person rather than in a billboard photograph. I think the transition also humanizes the model as you could interact with the model and the photographer and perhaps even get an autograph. Formerly, you only could look up at a huge billboard ad.

Jade Young and Kyle Hynick

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Let’s go to Times Square @jadeyphoto

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Kyle Hynick, featured on this blog, posted several photos from Times Square.

Jade Young and Tyson Dayley

Tyson Dayley, a pro fitness model and fitness influencer, also posted photos and videos taken in Times Square.

Conclusion

When I looked at Jade Young’s photos of models in Times Square, I did not expect that it would lead to a blog post. But the notion of posing in public so openly was an attention grabber. When doing research and finding articles that traced a story, my old journalistic love for a story was reawakened. I could not resist.

How interesting that a Calvin Klein ad pushed the mainstream culture forward as well as developed many new underwear brands. Despite that, Calvin Klein remains a market force.

If you notice any Instagram posts with other fitness models in Times Square, please leave a comment with the link.

Mens Fitness Models: Richard Duchon

Mens Fitness Models: Richard Duchon

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Richard’s social media: Instagram | YouTube | Website | Training App |

Introduction

Richard Duchon, who was born in Austria, moved to the Netherlands when he was younger and still lives there. Richard is a law student as well as a fitness model, fitness YouTuber, and online trainer. His birthdate is October 8 (Libra)

Currently, he is sponsored by the fitness brand, Gymshark.

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Channeling my inner monkey 🐒

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After the closure of gyms worldwide as a result of the COVID-19 pandemic, several fitness YouTubers created at-home workouts. In writing another blog post on these home workouts, I found some of Richard’s videos on YouTube.

In the time before the pandemic, Richard did several gym workouts, which demonstrate his body-part split routine, which I will also cover in this blog post.

Richard’s Social Media

Richard’s social media: Instagram | YouTube | Website | Training App |

Featured on Fit Media Channel

Richard was featured on Fit Media Channel on YouTube as “The Body of 2019.”

Since that feature, Richard returned to Fit Media Channel to demonstrate workout exercises for the shoulder.

Gym Workouts

Richard, according to one of his YouTube videos, follows a four-day body-part split workout to suit his goal for a balanced physique.

The two ways of training are full-body training, which is a workout for all muscle groups in every workout. Alternatively, you can do what Richard does, which is to train a muscle group or groups each training day.

Richard’s social media: Instagram | YouTube | Website | Training App |

Richard’s Workout

Richard explains his best workout split. Richard takes one day off per week from training.

Chest

Back

Arms

Shoulders and Abs

Cardio

Legs

At-Home Workouts

Bodyweight Workouts

For an experienced weight trainer like Richard, the pandemic-caused closure gyms could present a problem. But, gym trainers like Richard created bodyweight workouts to continue their training in the interim period.

The exercises are those exercises I remember in physical education classes in schools I attended in the United States. It shows creativity and resilience to be able to think of alternative exercises rather than just giving up and waiting for more-ideal training days after the pandemic has ended.

Also, I like the idea of relying on bodyweight exercises, as it allows absolute beginners who are interested to start their own fitness journey with the equipment they already have—some space in an apartment or house and their own body weight.

In the bodyweight workouts, Richard performs full-body training as well as performing his workout split with bodyweight exercises. Based on his exercise form, Richard has been able to master his bodyweight in these exercises.

Home Workouts with Weights

Richard also made home workouts with weights.

Conclusion

As I went to law school as well, I respect Richard for being able to attend to the heavy demand of law school while also taking time to take care of his physique and train his clients.

Although a gym trainer, he is well-acquainted with bodyweight exercises. I saw the relative ease he had doing the bodyweight workouts, showing that he has been doing them along with gym training.

I wish Richard continued success.

Male Fitness Models: Sam Cushing

Male Fitness Models: Sam Cushing

Author: Andre M. | Please like, share, and comment. It helps me know what content you, the reader, like.

Introduction—Who is Sam Cushing?

While preparing another post on fitness YouTubers who make at-home workout videos, I found Sam Cushing while doing research for that post. I learned through more research that he has a degree in marketing and operations and that he went to live and work in South America for a couple years. He left a corporate job in New York to start a new path in life.

Sam Cushing is on a hill in California. The Hollywood sign is in the background.
Sam Cushing in California.

Sam started out on social media on Instagram. To engage more with his fans, he started a YouTube channel.

Sam can speak Spanish as well as English.

Sam also can play the piano.

Biographical Information

How old is Sam Cushing? 27 (at the time of this post)

Sam Cushing’s education degree in marketing and operations.

Sam’s background is in corporate marketing. In an interview with Chicago Go Pride, Sam provided this information about his previous career path, “After graduating Cum Laude with a dual degree in Marketing and Operations from the University of Illinois, I went on to explore a career in consulting at PwC in New York; working with some of the biggest retail and consumer brands that exist, on their customer experience and digital strategies.”

What is Sam Cushing’s birthday? April 13 (astrological sign Aries)

What does Sam Cushing do?  He is a digital marketer and fitness trainer.

Sam’s website

Sam has a website, samcushing.co, where you can read more about him.

Sam’s Social Media

Instagram | YouTube | TikTok | Spotify

Sam’s Workout Videos

I discovered Sam’s at-home workout videos, made during the time of the COVID-19 Coronavirus pandemic. Gyms, among other places, were closed for public health reasons. As a result, several fitness YouTubers made at-home follow-along workouts for people in quarantine or following stay-at-home orders. Sam has done some home workout videos; he first published gym workouts on his YouTube channel.

Gym Training Videos

Before the pandemic, Sam made some gym training videos—one for training back and biceps, the other for training legs.

At-Home Workouts

Sam also has posted some home workout videos on his YouTube channel.

Abs

Chest

At-Home Body-weight Workout

Conclusion

While searching for information for a previous blog post, I was able to find out about Sam. Sam has an interesting life story and a great start in his digital marketing and fitness training. It is quite a move to leave North America to live in South America, especially to work and live in a different language and culture.

I look forward to reading stories about his continued success.

Male Fitness Models: Josh Watson

Male Fitness Models: Josh Watson

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Introduction

Josh Watson, lives in the United Kingdom. I first saw Josh through Instagram, as he was competing in powerlifting and through YouTube when he was featured on Fit Media Channel as he competed in a physique competition.

Josh Watson poses in boxing gear in an outdoors setting in from of a heay bag.
Josh Watson by Pedro Perez. Shorts and boxers, Box Menswear.

Josh was on reality TV as an actor in Big Brother UK.

Josh later modeled for Box Menswear, flying to Texas, United States, for a photoshoot. It was not Josh’s first time in the States, as he went to California with Vince Azzopardi, Rossilino, and Rhys Sachett previously. (Rossilino also was at the Box Menswear Texas photoshoot.)

Josh is a tall guy, 6’4” (1.93 meters).

His birthday is 2-August (Leo).

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This might be the luckiest rock in LA

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Did you find the leggings clip 😝😝

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Pout ✅ @boxmenswear jock ✅

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Car wash kinda day 🧼 🧽 🚙

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Hotel memoirs

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Josh’s Social Media

Instagram | YouTube |

Josh at the gym.

Interview with Only Fans on YouTube

Josh had an interview with the Only Fans website in which he described his background as well as his positive experience with Only Fans.

Physique Competitor and Fitness Model

According to an interview with Greatest Physiques blog, Josh participated in Judo when he was nine through his mid-teens. At 15 years old, Josh started weight training with his dad.

Josh went on to compete at the Miami Pro contest from 2014 through 2017. Josh won the Miami Pro in 2017. During 2017, Josh also had a photoshoot with Photographer Simon Barnes.

 Josh also won the title of Devon’s Strongest Man in 2017.

In 2018, Josh participated in a photoshoot with Photographer Arron Dunsworth.

Photoshoots

Peter Fletcher

Josh had a photo shoot with Photographer Peter Fletcher at the Shankly Hotel in Liverpool, UK. Underwear is by Bjorn Borg. (Peter Fletcher was one of the photographers at the 2019 Box Menswear photo shoot in Texas.)

Box Menswear

Texas

Josh was at the Box Menswear photoshoot in the United States in 2019. Josh had many great images from Texas. I have selected a few for this blog post. (Box Menswear: jockstraps, trunks, and briefs)

(Photo of Josh and Anthony, Box Menswear Instagram)

Thailand

There was also a Box Menswear photoshoot in Thailand. I selected some photos from that photoshoot for this blog post.

Rhys Sachett, Josh Watson, and Thomas. Photo by Jake O’Donnell. Swim shorts-Box.

Conclusion

Josh, after his time at Big Brother UK, has had success in the gym—winning a physique contest and a strongest man contest—and in fitness modeling. Josh has had many photoshoot opportunities.

Josh was involved in two huge photoshoot trips for Box Menswear, in Thailand and in the United States.

I am looking forward to what comes next.

Male Fitness Models: FitMan Dan

Male Fitness Models: FitMan Dan

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Introduction

FitMan Dan, lives in Romania. He is a full-time engineer. In addition to his job in engineering, Dan is also a fitness model.

He is a long-time YouTuber, having started his channel in 2011. His channel has over 1 million views.

Dan has a muscular, swimmer-type physique. He is 28 (at the time of this post), 6’0” or 1.84 meters tall.


His triceps respond well to training.

Video from Dan’s Twitter page

Questions and Answers

I had the opportunity to ask Dan some questions, and he provided his responses through email. Dan is a person with a full-time job who keeps active through his gym training and sports.

Question: Are you or have you been an athlete–that is have you participated in sports in school, college, or now?

Dan’s response: “[I am] not a professional athlete, but I loved sports since I was a kid. Enjoyed playing football, basketball, cycling and doing strength exercises.”

Question: Did you earn a degree in fitness or any other subject?

Dan: “No degree in fitness. However, beside my sport life, I am an engineer and have a degree in that.

Question: Are you a personal trainer?

Dan: “Not a professional one, but I do help people achieving their goals in fitness, whether muscle gaining, losing fat or being more healthy.”

Question: Did or will you ever compete in bodybuilding, mens physique?

Dan: “Not yet, but I’d like to, so maybe soon!”

About three years ago, Dan had an interview with ShapeFit about his fitness career. He described his process in transforming his body from a starting weight of 128 pounds (58 kg) to his then weight of 172 pounds (78 kg).


Dan’s Social Media

Along with his YouTube channel, Dan also has profiles at Instagram, Twitter, TikTok, and the Best Flex. Dan also has a subscription page at Patreon.

Among the questions that I had for Dan through email, one of them asked about which social media site he likes the most. He responded YouTube. “I like posting 1-2 min long videos so it’s the best platform for that,” Dan explained. “My videos [there got] over 1 million views.”

Despite YouTube being his favorite, he has created accounts on other social media sites for his content. “But more recently I have also Instagram, TikTok, Twitter and the subscription based platforms (Patreon and OnlyFans) where I have all my full content and get more personal with my subscribers,” Dan wrote. “I can be found basically almost everywhere on internet if somebody just search “FitMan Dan” on [G]oogle.”

Dan’s YouTube Channel

At the time of the COVID-19 Coronavirus pandemic, which requires many to stay at home (and gyms are closed), Dan offers his tips on how to exercise at home.

The other content focuses on muscle flexing his lean-muscular physique with prominent abdominal muscles and vascularity.

Dan’s Instagram

As mentioned in his e-mail interview with me above, Dan posts content on his Instagram account.

Conclusion

Engineer Dan has built up a social media following surrounding his physique, especially with more than 1 million views on YouTube and with followers on other social media sites. Dan, who is a great person to work with, has built a great lean and muscular physique.

Check out Dan’s sites for more content. If you have questions for Dan, please leave them in the comments section or send an email to the blog (info at menswearnews.com).

Male Fitness Models: Kyle Hynick

Male Fitness Models: Kyle Hynick

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Introduction

I first saw Kyle Hynick, a mens physique competitor and fitness model from Canada, when he did a photoshoot for Box Menswear in New York.

According to his portfolio page at his modeling agency, City Models, Kyle is 6 feet (1.83 meters) tall with a 31 inch (78.7 cm) waist. Kyle also has a page at Model Mayhem.

A One-Time YouTuber

In doing a search on YouTube, I found that Kyle had been a fitness YouTuber starting about 8 years ago. At the time, Kyle was focused more on bodybuilding. A transformation video received 2.3 million views in 2013, according to an interview of Kyle in a Canadian newspaper.

Mens Physique, Classic Physique, and Bodybuilding

Mens Physique

In mens physique, the contestants wear board shorts and do semi-flexed body poses. The emphasis is on overall physique not muscularity. The categories are determined by height. According to the Canadian Physique Alliance, contestants are rated on the following criteria:

  • Muscularity and body condition
  • On-stage presence and personality
  • Posing shorts (board shorts)
Classic Physique

In classic physique, the classes are based on height and weight.

There are five mandatory poses:

  • Front double biceps
  • Side chest
  • Back double biceps
  • Abdominals with one thigh
  • Favorite classic pose (not the most muscular)

Source: Canadian Physique Alliance.

Bodybuilding

In bodybuilding is based on muscularity. There are specific flexing poses, and the classes are based on weight. Competitors wear posing briefs.

  • Bantamweight — up to and including 65 kg / 143 lb.
  • Lightweight — up to and including 70 kg / 154 lb.
  • Middleweight — up to and including 80 kg / 176 lb.
  • Light-heavyweight — up to and including 90 kg / 198 lb.
  • Heavyweight — up to and including 100 kg / 220 lb.
  • Super heavyweight – over 100 kg / 220 lb.

Source: Canadian Bodybuilding Federation.

Bodybuilding poses are the following:

  • Front double biceps
  • Front lat spread
  • Side chest
  • Side tricep
  • Back double biceps
  • Back lat spread
  • Front ab / thigh
  • Most muscular

Source: Canadian Bodybuilding Federation.

Kyle Wins Mens Physique Show in 2019

While at the Texas Box Menswear photoshoot, Kyle was in pre-contest condition. In October 2019, after the Texas photoshoot, Kyle competed in and won the novice mens physique division at the 2019 St. John Fall Classic in Canada. Kyle had some photos from the contest period.

Pre-contest-stage tan applied.
Post-contest-win physique

Kyle’s Social Media

Instagram | YouTube

Kyle performs the barbell walking lunge.

Kyle’s Photo Shoots

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Reflection @inked_photog

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Box Menswear

New York

In early 2019, Kyle was in New York for a photo shoot for Box Menswear, with Photographer Jade Young. Also, at that photo shoot was New York-based model Josh Riquelme. In July 2020, DNA Magazine featured some of the images from Kyle’s photo shoot with Jade.

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📷🇨🇦 @boxmenswear @jadeyphoto

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Texas

Kyle Hynick, wearing Box Menswear trunks, by Rafa

Later in 2019, Kyle was in Texas for the 2019 Box Menswear photo shoot. (Josh Riquelme was also at this photoshoot.)

Kyle by Carlos “Trey” Salazar
Kyle by Peter Fletcher
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Know what you want. @boxmenswear @jake_od

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Jade Young in Manhattan, New York City

When Kyle posted these photos on Instagram, I thought they were a photomontage. (No one in the crowds of people is looking at him.) Nevertheless, the 2019 photos are really in Times Square, New York City. Someone who saw him there wrote a comment.

Check out a related blog post on Times Square, Calvin Klein billboard ads and today’s fitness influencers.

Author’s note: Some of Kyle’s photos with Jade were featured in DNA Magazine.

Phantasma Photography

Kyle also had a photo shoot with Canadian photography studio, Phantasma Photography.

Photo on Instagram
Photo on Instagram

Some photos from one photo shoot were featured in DNA Magazine.

Michael A. Downs

In July 2020, Kyle travelled to Puerto Rico for a photo shoot with Photographer Michael A. Downs.

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A fuego @themichaeldowns

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In early 2020, before the outbreak of the COVID-19 Coronavirus pandemic, Kyle went to Miami, Florida for a photoshoot with Michael.

Kyle in Miami, Florida

Kyle got some great images while he was in Florida.

Kyle by Michael Downs. wears Box Menswear’s king fit boxers.
Kyle at the beach
Kyle resting in Miami by Michael A. Downs
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Hello? @themichaeldowns

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Luis Rafael

While Kyle was in Miami, he also did a photoshoot with Photographer Luis Rafael. Again, Kyle created amazing images with his photographer.

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Working on the tan @luisrafaelofficial

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Wednesday vibe @luisrafaelofficial

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Kyle in Miami sunset by Luis Rafael

Mark Jenkins

While Kyle was in Miami, he also did a photoshoot with Photographer Mark Jenkins.

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Just dive in💦🏊🏼‍♂️ @studiojenkins

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Kyle by Mark Jenkins
Kyle in Miami by Mark Jenkins. Kyle wears Box Menswear leggings.
Kyle in Miami by Mark Jenkins.
Kyle Hynick wears Box Menswear mesh-panel boxers.
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Life is too short for bad vibes. @studiojenkins

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Steven Schmidt

While in Florida, Kyle did a photo shoot with Photographer Steven Schmidt. Photographer Schmidt mentioned that Seth Holbrook connected him with Kyle. I have noticed how the models from the Box Menswear photo shoot in Texas have supported each other.

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Winners don’t make excuses. @stevenrs17

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Sunrise swim @stevenrs17

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Stevan Reyes

In addition, Kyle worked with Photographer Stevan Reyes in Florida.

Kyle by Stevan Reyes

Conclusion

Kyle has been involved in fitness and modeling for many years. He had a great physique foundation to build upon to achieve his current physique.

Photo: Kyle’s Instagram

I look forward to continuing to seeing more of Kyle’s work.

Male Fitness Model and CrossFit Athlete: Tom Seed

Male Fitness Model and CrossFit Athlete: Tom Seed

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Introduction

Follow, subscribe, and comment on Tom’s social media: YouTube | Instagram | Facebook | SoundCloud | Website | TikTok |

Tom Seed, a business owner (Stealth Nutrition), fitness model, physique competitor, and YouTuber, lives in the United Kingdom. I found out about Tom through his YouTube workout videos with Dan Tai.



Return to YouTube

In October 2020, Tom released a video announcing his return to making videos on YouTube.

Tom celebrated 3,000 YouTube subcribers by eating 3,000 calories during his time in York, UK. (I especially liked the part where he ordered gelato at the Roberto Authentic Italian Gelato shop.)

Tom Transitions to CrossFit; Oliver James, Owner of Metcon Leeds Gym

On Instagram, Tom explained his decision to focus on performance (CrossFit) rather than appearance (mens physique).

A six pack isn’t easy to maintain all year round. Ideal on holiday or at Vegas pool parties but not required on Christmas Day with grandma.

I’d much rather focus on performing better in a CrossFit box. Less time spent worrying about my diet / physique more time spent working on my movements & skills.

Tom Seed

Tom has been doing CrossFit through the 2020 Covid-related lockdowns and adjustments (discussed further in this article).

Connected with his decision to restart his YouTube channel production, Tom met with his friend, Oliver James, who is an owner of Metcon Leeds.

Tom and Oliver did the Joker Workout, consisting of the toe to the pullup bar movement and deadlifts. The person that did not finish first had to have a spoonful of cinnamon. The result? Well, Oliver cannot be conquered in his own gym, lol.

Birthday

Tom’s birthday is 29-March (Aries).

Question and Answers E-mail Interview

I had an opportunity to ask Tom about his fitness modeling and other interests by e-mail. He provided responses which are detailed below.

How did you become interested (a) in weight training and (b) in being a fitness model?

“I started training just to get in shape and over time my physique kept progressing and after 6 years of training I decided to step on stage and compete in the UKUP competition.”

Author’s note: Tom had written some blog posts on his 2017 training at his blog for back and for biceps.

Did you participate in athletics before or while weight training for physique contests? When did you become focused on your fitness model workouts for competition?

“I used to play rugby and swim until the aged of 19. Aged 19 I stopped all sport and took up weight training until I competed aged 25.”

How have you adjusted your training and nutrition during the COVID-19 pandemic?

“Yes I have had to do more ‘CrossFit’ style workouts from home to keep my cardio and weights combined. I can’t wait for the gyms to re-open!!”

What advice would you give to guys looking to become a fitness model?

“Stay consistent with your diet and training but only pursue being a fitness model if you enjoy the process of getting lean and you enjoy being in front of a camera / the spotlight.” [Author’s note: Tom was the cover model for the Best Fit Magazine in 2019.]

How have you liked working in the fitness industry and with clothing companies? Any things you would want to see improved?

“I have liked working with brands over social media but I would like to see more fitness events that bring like minded people together. There seems to be a couple of big expos per year. I would like to see brands host events on a monthly basis! I enjoy socialising (if you can’t tell).”

Any hobbies or interests outside of your own training?

“My hobbies outside of training would be Crossfit, Content creating (Youtube & TikTok), Visiting nice beach clubs with good pool parties and I like playing online poker too.”


Cycling Enthusiast

In viewing Tom’s Instagram posts, a few showed Tom in cycling gear and with a bike made by Ribble Cycles, a hand-assembled bicycle maker based in the United Kingdom. (A Ribble bicycle can be customized to suit a buyer.)

Stealth Nutrition, a Lifestyle Nutrition, Workout Supplement Brand

Tom owns Stealth Nutrition, a lifestyle nutrition brand. Stealth Nutrition focuses on providing designer workout supplements–from pre-workout to nootropic brain support. Check out Stealth Nutrition’s website for further information.

Tom is in process of taking photographs for his brand. Some behind-the-scenes photos follow.

Tom Seed: Mens Physique and Fitness Model Competitor

Tom practicing his posing routine. Shorts: Mens Physique Show Shorts.

Tom competed in his first Mens Physique competition in 2019. Tom discussed his contest preparation story in a YouTube video.

Tom shows a transformation video showing how he transformed his physique while going from 160 pounds to 139 pounds.

In another video, Tom shows his contest shape as well as excerpts from his mens physique contest where he won third place.

Following the mens physique contest, Tom participated in a fitness model contest and won first place.

Photoshoots

Alex Wightman

During the COVID-19-related lock-down in 2020, Tom had a photo shoot with Photographer Alex Wightman that complied with the physical distancing needed during the period and still produced great images for Tom’s portfolio.

(Tom’s workout shorts, Box Menswear and Jed North. Interesting note–Alex Wightman was one of the photographers at Box Menswear’s photoshoot in the United States.)

Alex Botic

Tom had a photoshoot with Photographer Alex Botic. Tom mostly was in workout clothing. Tom wore jeans and jeans and a leather jacket in some of the photos. The black and yellow swim brief is from Danny Miami. The denim jeans in one of the photos are from Carpe Omnia. (I do not have the brand for the shorts.)


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Wearing red for the street cred 🔴

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Peter Fletcher, Muscle Mountain Photography

Tom also had a gym photoshoot with Photographer Peter Fletcher of Muscle Mountain Photography. (Peter Fletcher was a photographer at Box Menswear’s Texas photoshoot in 2019.)

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@thorbjornsson I’m coming for the 502 🤨

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Tom and Box Menswear

Tom wears Box Menswear briefs

Tom has taken a few photos with Box Menswear branded clothing. In the photo below, Tom appears to be wearing Box Menswear briefs. Photo by Alex Botic.

In an Instagram post, Tom appears to wear Box Menswear boxers. (I do not know the brand of the cool workout shorts.)


Tom and Zac Aynsley

In 2018, Tom had a training session for arms with fitness influencer and mens physique competitor Zac Aynsley.


Tom with WBFF Pro Tom Coleman

Tom had the opportunity to have a training session with WBFF pro Tom Coleman.



Tom and Dan Tai

Tom and Dan Tai, wearing Box Menswear swimming shorts


Dan and Tom at a Crossfit workout session (2019)

Tom collaborated with Dan Tai for a fitness model vs. CrossFit squat challenge. Tom got thirty reps on squats is a great result. (Dan, with amazing tree-trunk thighs, got 38.)


In a 2018 workout/lifestyle video log, Tom shared the activities of his day as well as a leg training session with Dan Tai.


Author’s note: This blog has more posts with fitness model Dan Tai.

As a side note, Tom and Dan hosted a fitness retreat in Ibiza, Spain, in June 2019.



Tom Models for Armani and Mens Health in Manchester

On another YouTube video, Tom provides information on how he and a friend walked on a fitness photoshoot with Armani and Mens Health UK in Manchester, UK.


Conclusion

Tom is getting a great started on his fitness modeling career as well as having great success in physique competitions. I appreciate his responses to my questions. I look forward to seeing more success from him in the future.

Leg Day: Lifting Shorts for Working Out

Author: Andre M. Email: info@menswearnews.com

Introduction

I enjoy training legs in the gym. The legs happen to be a big muscle group and I love to do squats, walking lunges, and deadlifts. Many shorts are too long and interfere with leg exercise form.

Perhaps, some guys have great leg development and are physique or bodybuilding or are workout enthusiasts who are concerned about muscle size and development. These guys might want to see the legs working while they exercise. (In general, shorts shorts, or microshorts, seem to be making a comeback.)

Leg day goal.

What is Leg Day?

For fitness enthusiasts or people just starting out with weight training, leg day is the day that exercises for the legs (quadriceps, hamstrings, and calves) are done.

Dan Tai

Some people train legs more than one time per week following a full-body training routine. Others do a body-part split training routine. The all parts of the legs could be worked on the same day or the quads, hams, and calves are trained on different days.

The legs, especially the quads and hams are huge muscle groups that carry our bodyweight everyday. Because of this the legs can handle a lot of weight and be exhausting to train. The reward is well-toned legs.

Matt Does Fitness and Mike Thurston

I typically focus on the barbell squat and deadlift for leg day. I have found that shorts that do not get in the way on the movement are better.

Dan Tai

Brands Covered in this Post

I looked into shorts that could work well for leg day. The shorts tend to fall in the mid-thigh area.

  • Box Menswear sport shorts
  • Stay Shredded quads for the gods lifting shorts
  • 2Eros S01 Icon shorts
  • Strong Lift Wear premium lift shorts

Leg Day Lifting Shorts

Box Menswear Sport Shorts

Box Menswear, based in Liverpool, U.K., sells the sport shorts, available in black and white.

Model Zach Beech in New York City, wearing Box Menswear sports shorts.

These shorts are not marketed for leg day. I received a pair of the white sports shorts as part of my order from Box Menswear. I had a leg day workout with barbell squats and deadlifts, so I decided to try them on for it.

Baxter Linn wearing Box sport shorts.

The fabric is light, thin, and soft. I would not wear white to the gym. My feeling is that white is a high-care color; anything other than white will stain it. Since my workout was at home, I could overlook this worry.

Box Menswear sports shorts in black

For leg day, the sport shorts were perfect–the right length and room for me to execute perfect deep, high-rep barbell squats. The same was true for barbell deadlifts.

Model: Paul Cassidy (with Box in Texas), also in Box Menswear sports shorts.

I would definitely wear these shorts for leg day.

Stay Shredded Quads for the Gods Lifting Shorts

Stay Shredded, based in Australia, makes shorts designed for leg day. The shorts, named quads for the gods lifting shorts, have a lining like swimwear and a short length (mid-thigh) to allow the flexibility for leg exercises, like squats and deadlifts.

The website states that the fabric composition of the shorts is polyester and cotton. See the website for the size chart for the shorts.

Model Kevi Kinetic at the gym.

My Review

I ordered these shorts to try them out. At the time that I ordered, the sizes that I was looking at (L & XL) were only available in certain colors. I ordered the black with white logo and the black with black logo.

When I tried them on they felt a bit tight around the hips but overall there was good support and flexibility.

I did a workout with them, particularly high-rep squats and walking lunges. The shorts worked well for both the exercises. Going deep with the squats was no problem with these shorts.

They have quickly become one of my favorite shorts for leg day.

Care Instructions

The lifting shorts have cotton in them. Cotton, the company explains, can shrink in the first wash, if the shorts are not washed correctly.

Thus, Stay Shredded recommends washing the shorts by hand in cold water or dry clean only.

For drying, the company recommends drying on a flat surface or hanging on a clothing hanger.

2Eros Icon Shorts

The company, 2Eros, is based in Australia. The shorts, S01 Icon shorts, have a mesh brief, are mid-thigh. The shorts are designed for swimwear as well as working out, according to the description on the website. A physique enthusiast named Aziz Sergeyevich Shavershian (1989-2011), also known as Zyzz, used to wear these shorts in his social media posts.

2Eros S01 Icon shorts.

The fabric for the shorts is 100 percent polyester and the mesh brief is made of polyester Elastane. A potential issue is that the shorts tend to be small. Check out the 2Eros size chart before buying.

Strong Lift Wear

Strong Lift Wear is a fitness clothing company based in Australia. Of the shorts available on the Strong Lift Wear website, I liked the premium lift shorts for the colors, length, and design. The premium lift shorts are marketed for leg day but they could be used for a cardio session or just relaxing at home as well. The fabric composition is 94 percent polyester and 6 percent spandex. The shorts are made in China.

My Review

I selected the XL size (orange bolt color). It is hard to find the size guide. I have found sometimes that sizes for clothes from Australia can be on the smaller side. After an Internet search, I found the size guide.

I ordered the shorts (before the COVID-19 pandemic) from the US-based website. (The shorts still are shipped from Australia using Australia Post.) At the time I ordered, I was offered a deal to add socks for 10 US dollars and I accepted that.

I had no issues with the shipping before the pandemic. During the pandemic, international mail is affected as flights are being disrupted for the moment.

Shipping and COVID-19-related disruptions. For United States readers, there is a United States Postal Service webpage that details international postal service disruptions. In addition, Australia Post has a webpage for international mail deliveries affected by COVID-19. There are delays in shipments to the United States.

The shorts arrived in a large mailing envelope. Inside, the shorts were in a plastic bag and the sock was in plastic in the same envelope.

The lift shorts have a liner. It is the wearer’s preference to wear the shorts with or without underwear. The shorts fit great and I used them for an at-home HIIT workout and weight-training session.

The length of the shorts was perfect for HIIT training with lots of exercises similar to what was done in my physical education classes in the United States (mountain climbers, burpees, jumping jacks, and so on). The shorts were perfect with the weight-training portion of my routine as well.

I am very happy with the lift shorts. I will order another pair.

Care Instructions

According to the label on the shorts, the shorts can be machine washed with warm water (no bleach) and tumble dry low, removing promptly from the dryer.

Conclusion

Leg day is much talked about because the legs are such a large muscle group that takes effort and energy to train. The benefits of having well-conditioned legs makes the effort worth it.

The shorts (in this post) that have been designed for leg day have worked well. The high quality of the Strong Lift Wear shorts impressed me.

Are there other shorts that you like for leg day? Any favorite leg day exercises or routines you would like to share? Let me know through a comment.

Mens Underwear for Valentine’s Day–Box Menswear

Author: Andre M. Email: info@menswearnews.com

Introduction

Valentine’s Day is a holiday where love is celebrated. The holiday celebrates the relationship with your loved one (or maybe you are getting ready for a great relationship) with food, chocolate, and so on.

Some selections from Box Menswear can also assist you find men’s underwear for Valentine’s Day to present your best self not only for Valentine’s Day but for the rest of the year.

Selections from Box Menswear

Below is a selection of Box Menswear clothing that you can consider for your Valentine’s Day. For more details about these newer items, see my previous Box Menswear-related blog post.

Men’s Briefs

Box has a selection of men’s briefs in several colors. Bodybuilder Joe Wachs wears the Box brief in red.

Bodybuilder Joe Wachs

Men’s Leggings

Men’s leggings have proven to be popular at the Box website. Guys seem to love them; their loved ones could love them as well. The leggings have 100 percent bamboo viscose come in grey and white.

Model Zach Beech in Box Menswear white leggings.

Red on Red Briefs

The color red fits on Valentine’s Day. The red on red briefs have 92 percent cotton and 8 percent Spandex, ensuring a comfortable fit.

Box Menswear Texas October 2019. Model Josh Watson.

Black King Fit Boxers

The black king fit boxers are black and suits all physiques. You can choose from two lengths: six inches and four inches.

Model Cross Thompson, wearing king fit boxers.
Model Kyle Hynick, below, in Texas, wearing king fit boxers. (Photo (left): Peter Fletcher; photo (right) Carlos “Trey” Salazar)

Mesh Shorts

This mesh shorts are for the special loved one–see-through mesh shorts. It would be quite a show indeed.

Model Lewis Flint

Thong

This item is revealing (nsfw), so I will provide a link to the website, https://www.boxmenswear.com/search?type=product%2Carticle%2Cpage&q=thong.

Bed Shorts

I bought a pair of Box Menswear bed shorts and love them.

Conclusion

For any reason that you are celebrating Valentine’s Day, have fun. Maybe a choice from the Box Menswear range will help to add fun to the festivities.

Male Fitness Models: Diego Sechi, Italy

Male Fitness Models: Diego Sechi, Italy

Please like, share, and comment. It helps me know what content you, the reader, like.

Diego’s Social Media

Follow Diego on his social media channelsLinkedIn | Twitter | Instagram | Facebook | YouTube | website |

Introduction

Some models that wear menswear items have interesting lives in addition to muscular physiques. Diego Sechi, a WBFF pro male fitness model from Italy is an example. Diego has a strong brain as well as a fit body.

I first saw Diego in some behind the scenes video for a photoshoot. He struck me as a guy with a good sense of humor and a great six-pack of abs.

Later, I learned that he studies choreography as well in addition to being serious with his education.

Follow Diego on his social media channelsLinkedIn | Twitter | Instagram | Facebook | YouTube | website |

Diego’s Questions and Answers on YouTube

In August 2020, Diego posted a video answering questions from his subscribers, followers, and fans.

Diego’s Fitness Model Posing Routines

The choreography assists Diego in creating posing routines with a nice flow.

2019

2016

Diego’s Background

Diego provides his background at his website. There is also a video that provides background information at Fit Media Channel on YouTube.

Athletics

According to the Greatest Physiques blog, Diego participated in Greco-Roman wrestling as a child. According to his website, he participated in other sports as well.

Sport has been with me since my childhood, especially thanks to my natural physical form, already in charge of sports. So, I had the opportunity to explore various sports: fencing, boxing, horseback, riding, hockey, skiing, athletics. Especially in the latter, I attracted the attention during the youth school championship of 100-meters without hurdles, where I recorded a time of 11:04 seconds!

Diego’s website

Education

According to Diego’s Instagram, he is an online fitness coach and registered nutritionist. In addition to his gym training, Diego has a bachelor’s degree, human nutrition, from King’s College London. At the time of this post (January 2020), Diego is in the MSc sports nutrition program at St. Mary’s University, Twickenham.

Fitness Modeling Competition History

  • Las Vegas, 2013, European Fitness Model Champion at WBFF and attainment PRO Card
  • Toronto, 2016, first 5 positions during the World Fitness Model at WBFF
  • London, 2017, first 5 positions during the World Fitness Model al WBFF
  • Rome, 2016, Premio Personalità Europea for Sport Merit

Source: Diego Sechi.

View this post on Instagram

TIME TO WORK 🔥 9 weeks out 🏆

A post shared by VICE WORLD PRO CHAMPION (@diegosechi) on

Follow Diego on his social media channelsLinkedIn | Twitter | Instagram | Facebook | YouTube | website |

Birthdate and Zodiac Sign

Birthday: 11-June

Zodiac sign: Gemini

Workout until Failure

Diego did a challenge-type workout for the “Workout until Failure” YouTube channel. The purpose of the YouTube channel is to show physique athletes challenging themselves with exercise in a heated room. The athletes on the channel are well-trained fitness models. While the workouts would be challenging and exhausting to typical people, the featured athletes seem to be challenged but the viewer can tell that their bodies were hungry for the exercise and welcomed the challenge.

Diego did not disappoint in his video. Even with the challenging pandemic times during 2020, Diego maintained his pro-level muscular physique. Diego started with his morning cardio (featured on his Instagram) and then after that did a circuit style workout–three rounds of squats, lateral raises, and biceps curls, all with a set of dumbbells. Diego ended with planks for the abdominals.

Even with this hard workout, Diego seemed to be able to workout more.

Diego’s YouTube Channel

Diego posted a new video on April 10, 2020, announcing that he will be adding new content to his YouTube channel.

Diego’s Instagram

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+28 🎂💥

A post shared by VICE WORLD PRO CHAMPION (@diegosechi) on

Diego and BioTechUSA

Diego is sponsored by a bodybuilding supplement company, BioTechUSA. Diego did some videos for them discussing how to start one’s own fitness journey.

Diego also was featured in a BioTech USA commercial by Visione Pro.

Diego and a Video by Visione Pro

The video below was filmed before Diego’s 2019 WBFF Pro competition in the Bahamas.

Diego on Fit Media Channel

Diego’s Stretching Routine by Fit Media Channel

Diego demonstrated his stretching routine for Fit Media Channel on YouTube while in the Bahamas for his WBFF contest.