Mens Physique Board Shorts: An Inspired, Dedicated Gym Trainer Prepares for Competition

Mens Physique Board Shorts: An Inspired, Dedicated Gym Trainer Prepares for Competition

Introduction

You have been a dedicated weight trainer, and you have developed a good nutrition plan that works with your body. You are seeing results and want to take things to the next level. You have also determined that you have what it takes to compete with the other athletes that will show up.

How will you choose the best board short that will present your best image to the contest judges? How to develop a smooth, confident posing style for the stage? This article will help you find the answers you need to ace your first contest.

Mens Physique Board Shorts Rules

The IFBB created the Mens Physique Division on November 11, 2012. (Note: As explained in another post, there are no weight categories in mens physique.)

There are numerous federations to consider. I have listed the rules for mens physique stage shorts for a few federations.

FederationMens Physique Board Shorts Rules (as of August 23, 2020)
IFBB1. Competitors will wear an opaque, loose-fitting board shorts which are clean and decent. The colour and fabric of the shorts will be left to the competitor’s discretion.   Shorts may have geometric patterns and motives, but no inscriptions and cambered ornamentation. The shorts will cover the whole upper leg, down the upper point of the knee (patella). The use of padding anywhere in the trunks is prohibited.  
2. No tight, lycra style shorts are allowed.  
3. Personal sponsors logos are not permitted on the shorts; however a manufacturer’s logo such is accepted.
NPCContestants will be asked to walk in board shorts (shorts must be just above the knee in length and can be one inch below the belly button, no spandex and no logos are permitted on the board shorts however a manufacturer’s logo such as Nike symbol or Billabongs are acceptable.)
UKBFFThe attire for all rounds is board shorts, which must conform to the following criteria:
1. Material and colour can be of the athlete’s personal choice.
2. No tight, lycra style shorts are allowed.
3. Board shorts should not cover the knees.
4. Personal Sponsors logos are not permitted on the board shorts. However a manufacturer’s logo such as Nike, Adidas or Billabong are accepted.
CPAPosing Shorts: Contestants will be asked to walk in board shorts .  Shorts must be just above the knee in length and can be one inch below the belly button.   No spandex and no logos are permitted on the board shorts however a manufacturer’s logo such as Nike symbol or Billabongs are acceptable.  
OCBBoard shorts (loose shorts that come down to around the knee) are worn for both parts.   Shorts can be of any color and pattern.

Based on the rules of the various federations noted above, the expectation for competition board shorts is essentially the same. The IFBB does not allow cambered ornamentation.

In practice, mens physique contest athletes wear the shorts at the hips rather than one inch below the belly button. In addition, some of the board shorts have some spandex material (Darc Sport, Bro Activewear, Mens Physique Board Shorts, and Alphalete).

Kim’s board shorts are from Hurley. (He trained legs with pro bodybuilder Regan Grimes.)

Why Board Shorts?

I could not find the reason why the IFBB chose the board shorts for mens physique. I guess that the board shorts were widely available.

The Board Shorts

Board shorts was created for surfing, but the style and fabric of the shorts have evolved. For more about the board shorts, you can read a blog post on the Old Bull Shorts webpage.

The board short does not come with a liner and fits on the hips.

Board shorts come from big brands (Quiksilver, Hurley, Billabong) that come from surfing. You need wide legs to make it easy to move on the surfboard. However, mens physique competitors are focused on physique display on a stationary stage. Some brands have made alterations to the board short focused on that competition goal (for example, coloring, tapered leg).

Mens Physique Board Shorts Style

According to a YouTuber, Hart’s Physique Channel, some of the mens physique board shorts are tapered to show the outline of well-trained thighs. This is a recent development as board shorts are made for surfing and thus have a wider leg opening.

Mens Physique Board Shorts Brands

Narcizo

Narcizo is a brand based in Hungary. The brand’s goal, as described on its website, is to create stage (board) shorts that suit the goals of physique competition. The sizing of the brand’s board shorts is 28, 30, 32, and 34. The offers two styles—unicolor and patterned. The price of unicolor shorts is 69 euros. For the patterned shorts, the price is 89 euros.

Mens Physique Show Shorts

The Mens Physique Show Shorts brand is based in the United Kingdom.

Fitness model Tom Seed wears Mens Physique Show Shorts (precontest posing, 2019)

According to its website, the focus of the brand’s board shorts is to have the right fit and colors (the brand used a horizontal stripe pattern) to make the result of the contestant’s hard work—his physique—stand out to the judges.

The sizing of the brand’s board shorts is 28, 30, 32, and 34. The price (on the day of the post) is 39.99 Great Britain pounds.

BroActiveWear

BroActiveWear is a brand based in the United States. The brand states that it creates distinctive styles in its clothing. The sizing of the brand’s board shorts is small (28-30), medium (30-32), and large (32-34). The price of the brand’s board shorts is 100 U.S. dollars.

Alphalete

Alphalete is a brand owned by Christian Guzman, and the brand is based in the United States. The brand started its board shorts offering (Titan) on September 12, 2020.

The sizing of the brand’s board shorts has the widest range of waist sizes (28-40). The price of the brand’s board shorts is 55 U.S. dollars.

Growing Importance of Leg Day for Mens Physique

I mentioned that there is interest in having the mens physique board shorts be more tapered to show some evidence of thigh development (with the muscle filling the leg of the board shorts).

For example, Kim Angel, a mens physique pro competitor from Spain has notable thigh development. He is a skilled weight trainer, who is able to keep up in an intense leg training session with Canadian pro bodybuilder Regan Grimes.

Mens Physique Posing

The purpose of the Mens Physique Division was to showcase less muscular yet aesthetic physiques. What that has meant is the development of the upper-body muscles, especially abs, and a v-taper–slim waist and wide shoulders. As a result, the low waist of the board shorts helps to display the athlete’s contest conditioning of the abdomen. A muscle group on the sides of the torso, the external obliques, also becomes prominent with training and at lower body-fat levels (the so-called v-line) and emphasizes a v-tapered look.

Posing in Mens Physique Compared with Bodybuilding

In bodybuilding, several poses display the muscularity of various muscle groups. For example, the double-biceps pose.

In mens physique, the total physique is assessed. The IFBB rules that the judges will ask the competitors to make four quarter turns (IFBB rules (2019), mens physique, article 5, paragraph 4).

Author’s note: See related information in a blog post about a Canadian mens physique competitor, Kyle Hynick, which discusses in part the distinction between mens physique and bodybuilding.

Ryan Terry coaches Elton Pinto Mota in mens physique stage posing.

(Both Ryan and Elton are now professionals in mens physique.)

Conclusion

There are many steps in the journey toward your first competition. Participation is the best teacher. You will learn how you handle pressure while maintaining focus to achieve the goals that you want. I hope that this article just a couple of topics—board shorts and posing—helps you with your contest preparation path.

Any successes and teachable moments that you learned during contest preparation, contest, and post-contest, please share them by email or in the comments section.

Male Fitness Models: Josh Riquelme

Male Fitness Models: Josh Riquelme

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Follow Josh on his social media channels: Website | Twitter | Instagram | YouTube | TikTok | Facebook |

Introduction

This blog is about menswear, mostly about athletic clothing. The models that wear the photos are inescapably part of the industry as their physiques carry the brands’ clothing. The first model I will start with is Josh Riquelme, who I first saw with Box Menswear.

I remember seeing him on YouTube a little while back.

Josh Riquelme, 23, is from upstate New York. He became represented male model, with BMG Models, in 2019, according to an Instagram post.

Josh is a Gemini, with a birthday on May 28.

Follow Josh on his social media channels: Website | Twitter | Instagram | YouTube | TikTok | Facebook |


In June 2020, Josh moved to Brooklyn, New York City.



Before becoming a signed model, Josh had his YouTube channel where he posted about his preparation for a mens physique competition as well as modeling photoshoots. His videos started in 2016, then had about a three-year break. After that break, he started making videos again.

This blog post will cover Josh’s social media pages, his men’s physique preparation, his return to YouTube after a break and then his photo shoots that he has posted about on his social media channels.

Josh’s Haircut with Fade

Josh showed his fresh, new haircut on his Instagram page (August 2020). The new haircut style is shorter than previous hair styles, with a fade on the sides.

Josh’s Social Media

Follow Josh on his social media channels: Website | Twitter | Instagram | YouTube | TikTok |

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Puedo ayudarte?

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Josh’s rooftop workout. Leggings, Box Menswear.

Josh seems to favor Instagram and YouTube, so this blog post will feature the posts that he uploaded on those sites.

YouTube

Mens Physique Competitor, 2016

Josh competed in a mens physique contest while a teenager. He covered his contest preparation on his YouTube account in 2016.

Josh prepared for a contest just after he graduated high school. He was 19 and a social media marketing coordinator. He started a video log to show his progress as he got into contest shape.

While doing the contest preparation, Josh also did a photoshoot with lifestyle shots.

Separately, during this period, there was a video of Josh trying on clothing from the Beyond Genetics brand.

Contest Preparation Macronutrients

Josh explained that his contest preparation macronutrients (aka macros) break down was–

Contest cut: 200 g protein, 250 g carbohydrates, and 55 g fat. For carbohydrates and protein, each gram is 4 calories and for fat, each gram is 9 calories. So the calories for Josh’s macros were 2295.

Refeed (for days to regain energy): 180 g protein, 390 carbohydrates, and 50 g fat. The calories for this was 2730.

Josh ultimately earned his pro card at his contest.

Josh states on his website that, in 2016, he became a pro in mens physique in the World Natural Bodybuilding Federation (WNBF).

Contest Shape Transformation

Josh has a YouTube video showing his progression from the start of his contest preparation through his final contest shape and winning his pro card.

He started contest preparation at about 165 pounds (74.8 kg) and competed at about 148 pounds (67.5 kg).

After the Show

After the YouTube videos covering this contest, there were no updates to the channel until mid-2019. Josh prepared a video explaining what had happened in an update video.

Josh discussed his observations about his journey through depression and after depression on an Instagram page.

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Personas como el valen ORO, el supero su depresion te dejare su historia. 🖤🖤🖤🖤😍😍😍 #DEPRESSION… ⠀⠀ Often dealt with but never talked about. ⠀⠀ Where do I start?… ⠀⠀ Well, I always said that eventually I will talk about this topic & here it is. ⠀⠀ Yes depression is something I was dealing with since 2016 and that’s where it all sorta went down hill. I lost myself and no longer knew what I wanted to do, I felt like I had no purpose. I was constantly using older pictures to hide what I looked like at the time … ⠀⠀ There’s a bunch of different things that can trigger depression such as relationships, family, finances, physical appearance and the list goes on. Those who have dealt with it will understand ⠀⠀ You tend to isolate yourself from everything and everyone, lacking motivation to do anything and wondering as to why? I sincerely want to apologize to anyone who I pushed away because of this. ⠀⠀ Everyone just sees things from the outside and never look at the bigger picture. Those same people that you judge may be going through a hard time in their life… ⠀⠀ But as of now, 2019 I can say I am at the happiest ever. It feels sooooo f*cking good to be back mentally, physically and emotionally. I will continue doing what I have to do in order to get to where I need to be. I will never ever let depression defeat me again. ⠀⠀ If honestly anyone is currently dealing with depression or ever has and needs someone to talk to, feel free to dm me. I know what it’s like to feel like there’s no one there for you ⠀⠀ Don’t let depression win. It’ll take time (3 years for me), but eventually you will defeat it. 💙💪🏽 #boyslove #boystyle #boyfitness__#superacion #postpartumdepression

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Workout Videos

Several of the newer videos were about Josh demonstrating the workouts he performs to develop and maintain his physique. Unlike other videos with muscular fitness models, Josh also shows his personality in the videos. This helps the viewer see the person who is a fitness model as well as gaining workout inspiration. This is in line with the level of disclosure Josh showed in discussing his bout with depression.

Follow Josh on his social media channels: Website | Twitter | Instagram | YouTube | TikTok | Facebook |

Photo Shoots

Asbury Park, New Jersey

Josh in July 2020, visited a beach in Asbury Park, New Jersey and had some photos taken.

Shot by Lester / Lester Villarama

Josh did a photo shoot with Photographer Lester Villarama of Shot by Lester. Josh wore a awesome olive-brown overcoat.

Box Menswear

New York

He did a photoshoot with the new Box Menswear 2019 range in New York City with Photographer Jade Young. Also at this photoshoot was Kyle Hynick, a fitness model from Canada.

The photos from this photoshoot were for clothes on the Box Menswear website. I picked a few of them for this blog post.

Below are some behind-the-scenes photos.

Texas

Following that, Josh went to the Box Menswear photoshoot in Texas. Josh did a YouTube video log of part of his trip. (Kyle Hynick, who was with Josh in New York, also was in Texas.)

While Josh was at the Texas photoshoot for Box Menswear, he was able to create excellent images with the photographers. One from Photographer Jake O’Donnell from Australia.

Muscular model Josh Riquelme holds a garden hose and sprays water on his body, with the sunset in the background.
Josh Riquelme by Jake O’Donnell. Josh wears Box Menswear king fit boxers.

Below are some additional photos of Josh that were from the Texas photoshoot.

Josh also went to the Liverpool, U.K., headquarters of Box Menswear in late 2019, with plans to return to Liverpool from March 15 to 30, 2020, according to Josh’s YouTube vlog and his Instagram.

Josh’s First Time on the U.S. West Coast

Josh also recorded his experience going to the West Coast of the United States for the first time–Nevada and California.

Josh wears king fit boxers from Box Menswear. Photo by Luke Mills.

Peter Rock

Josh had a photo with Photographer Peter Rock of Rock Photo in Chicago, Illinois. In a 2020 photo shoot, Josh was clean shaven.

Photo by Peter Rock

In a previous photo shoot, Josh had trimmed facial hair.

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☕️ #mycalvins

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Josh Solano

Photographer Joshua Solano also happens to be Josh’s friend.

Joem Bayawa

Josh did a photoshoot with Photographer Joem Bayawa, which was in Eroticco Magazine. Josh was wearing Marcuse, a menswear brand based in Australia, in one photo.

In another photo, Josh wore briefs from Bench/Body, a clothing brand based in the Philippines.

In another photo created by Joem, Josh wears Modus Vivendi briefs.

Rob Anthony

Josh has done some photoshoots with Brooklyn, New York-based Photographer Rob Anthony. I think the two of them have created awesome images. Photos from their work often become fast favorites (like the top photo of this post).

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Can I come in?

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Quarantine got me like 💭

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Say it again

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Rick Day

Josh has done a photoshoot with New York-based Photographer Rick Day.

Mark Aquino

When Josh went to Los Angeles, California, he did a photoshoot with Photographer Mark Aquino. The images created were great.

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I just want to vibe with you

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Jᴏsʜ Rɪᴏ̨ᴜᴇʟᴍᴇ

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Josh wears Box Menswear underwear.

Conclusion

From starting with gym training, to competing in mens physique and building his social media pages, especially Instagram and YouTube, and finally becoming a male model, Josh appears to be moving up in the fitness model industry. In addition, he appears to be a personable and friendly guy, that side comes through on his video logs.

Support Josh by following him on his social media channels, including subscribing to his YouTube profile.

Josh wears Box Menswear’s black king fit boxers.

I wish him continued success.

Male Fitness Models: Diego Sechi, Italy

Male Fitness Models: Diego Sechi, Italy

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Diego’s Social Media

Follow Diego on his social media channelsLinkedIn | Twitter | Instagram | Facebook | YouTube | website |

Introduction

Some models that wear menswear items have interesting lives in addition to muscular physiques. Diego Sechi, a WBFF pro male fitness model from Italy is an example. Diego has a strong brain as well as a fit body.

I first saw Diego in some behind the scenes video for a photoshoot. He struck me as a guy with a good sense of humor and a great six-pack of abs.

Later, I learned that he studies choreography as well in addition to being serious with his education.

Follow Diego on his social media channelsLinkedIn | Twitter | Instagram | Facebook | YouTube | website |

Diego’s Questions and Answers on YouTube

In August 2020, Diego posted a video answering questions from his subscribers, followers, and fans.

Diego’s Fitness Model Posing Routines

The choreography assists Diego in creating posing routines with a nice flow.

2019

2016

Diego’s Background

Diego provides his background at his website. There is also a video that provides background information at Fit Media Channel on YouTube.

Athletics

According to the Greatest Physiques blog, Diego participated in Greco-Roman wrestling as a child. According to his website, he participated in other sports as well.

Sport has been with me since my childhood, especially thanks to my natural physical form, already in charge of sports. So, I had the opportunity to explore various sports: fencing, boxing, horseback, riding, hockey, skiing, athletics. Especially in the latter, I attracted the attention during the youth school championship of 100-meters without hurdles, where I recorded a time of 11:04 seconds!

Diego’s website

Education

According to Diego’s Instagram, he is an online fitness coach and registered nutritionist. In addition to his gym training, Diego has a bachelor’s degree, human nutrition, from King’s College London. At the time of this post (January 2020), Diego is in the MSc sports nutrition program at St. Mary’s University, Twickenham.

Fitness Modeling Competition History

  • Las Vegas, 2013, European Fitness Model Champion at WBFF and attainment PRO Card
  • Toronto, 2016, first 5 positions during the World Fitness Model at WBFF
  • London, 2017, first 5 positions during the World Fitness Model al WBFF
  • Rome, 2016, Premio Personalità Europea for Sport Merit

Source: Diego Sechi.

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TIME TO WORK 🔥 9 weeks out 🏆

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Follow Diego on his social media channelsLinkedIn | Twitter | Instagram | Facebook | YouTube | website |

Birthdate and Zodiac Sign

Birthday: 11-June

Zodiac sign: Gemini

Workout until Failure

Diego did a challenge-type workout for the “Workout until Failure” YouTube channel. The purpose of the YouTube channel is to show physique athletes challenging themselves with exercise in a heated room. The athletes on the channel are well-trained fitness models. While the workouts would be challenging and exhausting to typical people, the featured athletes seem to be challenged but the viewer can tell that their bodies were hungry for the exercise and welcomed the challenge.

Diego did not disappoint in his video. Even with the challenging pandemic times during 2020, Diego maintained his pro-level muscular physique. Diego started with his morning cardio (featured on his Instagram) and then after that did a circuit style workout–three rounds of squats, lateral raises, and biceps curls, all with a set of dumbbells. Diego ended with planks for the abdominals.

Even with this hard workout, Diego seemed to be able to workout more.

Diego’s YouTube Channel

Diego posted a new video on April 10, 2020, announcing that he will be adding new content to his YouTube channel.

Diego’s Instagram

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+28 🎂💥

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Diego and BioTechUSA

Diego is sponsored by a bodybuilding supplement company, BioTechUSA. Diego did some videos for them discussing how to start one’s own fitness journey.

Diego also was featured in a BioTech USA commercial by Visione Pro.

Diego and a Video by Visione Pro

The video below was filmed before Diego’s 2019 WBFF Pro competition in the Bahamas.

Diego on Fit Media Channel

Diego’s Stretching Routine by Fit Media Channel

Diego demonstrated his stretching routine for Fit Media Channel on YouTube while in the Bahamas for his WBFF contest.

Diego Demonstrates Best Muscle Building Exercises

Also on Fit Media Channel, Diego demonstrates the channel’s selection of muscle building exercises.

The exercises that Diego Demonstrated are below.

Fit Media Channel’s Best Exercises
Muscle GroupExercise
Warm Up 
ChestIncline Press
 Standing Cable Flyes
 Machine Press
 Pec Deck Flyes
 Barbell Pullovers
  
ShouldersSeated Dumbbell Press
 Incline Bench Front Raise
 Dumbbell Front Raise
 Machine Press
 Cable Lateral Raise with Incline
  
ArmsE-Z Bar Curl
 Cable Concentration Curl
 Kneeling High Cable Curls
 Single Arm Triceps Extension
 Triceps Dips
  
BackWide Grip Pullups
 Single Arm Cable Pulldown
 Bent-Over Machine Row
  
LegsBarbell Squats
 Stiff Leg Deadlift
 Leg Extension
 Lying Hamstring Curl
 Treadmill Lunges
 Calf Raises
  
Abs and CoreCrunches-Alternating
 Incline Bench Russian Twist
 Hanging Knee Raises
  
Stretches 

Diego and Pietro Boselli, Ph.D

I remember seeing Diego with fellow Italian model, Pietro Boselli, who was studying for a Ph.D. at University College, London, when one of his students posted a photo of him on social media. Diego and Pietro did a workout series for Fit Media Channel on YouTube in 2016.

Diego in Wire Magazine, February 2019

Diego provided an interview with Rafa Carvajal with Wire Magazine in February 2019. Asked by Rafa to use three words to describe himself, Diego responded: “curious, dreamer, and ambitious”.

According to the interview, Diego is a frequent traveler and enjoys playing the saxophone while at home in Italy or reading when he is traveling.

For underwear, Diego stated that he was once a boxers guy. Then he became a briefs guy to show off his leg muscles.

In the article, Diego wore a variety of briefs. I could make out the brand of one of them: Danny Miami. From his social media, Diego has worn briefs from Little Rok, too.

Follow Diego on his social media channelsLinkedIn | Twitter | Instagram | Facebook | YouTube | website |

Conclusion

Diego is a muscle physique pro that takes care of his muscles and develops his brain with educational pursuits.

Be sure to follow Diego’s social media pages.

It was interesting to review his social media and physique work for this article. I hope there will be more. I will definitely update the blog post if I discover any new developments.

Male Fitness and Physique Models: Dominic Calvani

Male Fitness and Physique Models: Dominic Calvani

Introduction

Male Model Discovery: Dominic (Dom) Calvani

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What does this face mean to you?

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One model that I discovered through Instagram is Dominic (Dom) Calvani. Dom did a photoshoot with Photographer Jade Young (see photos below; photo feature at DNA Magazine), who has photographed several male models for Box Menswear. Dom has a strong, masculine look and muscular physique. I was interested in finding out more about Dom as well as his background.

Dominic’s Social Media

Dom’s Instagram: https://www.instagram.com/dom.calvani/

Dominic’s Background

Based on Dom’s Instagram page, Dom is an athlete, a model, an engineer, and a big daddy who is from Brazil. According to a 2018 blog post at All American Guys, Dom was 30 years old (birthdate April 15 (Aries)). At the time of this post in January 2020, Dom would be 31 or 32. Perhaps this is the reason for the “big daddy” reference on his Instagram bio.

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Live life every step of the way

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I was interested to find out some more information, so I searched on Dom’s name in Google to see what search results I would get. I found a 2018 interview with Wire Magazine through Men and Underwear blog.

Dominic’s Interview with Wire Magazine

In an interview with Wire Magazine by Rafa Carvajal, Dom explained that he had an athletic background in mixed martial arts (MMA), specifically in Muay Thai and Brazilian Jiu-Jitsu. Dom had to leave MMA due to suffering serious injuries.

Dom, when asked by Rafa Carvajal to describe himself in three words responded “eccentric, unconventional, and dominant.”

Dom also told Wire that his family has roots in Calabria, Italy. However, he grew up in Brazil and lives in the United States. For work, Dom is involved in software engineering, supply-chain management, and real estate investing. On the side, he poses for photoshoots and dances.

Dominic’s Work with CA-RIO-CA Sunga Co.

Selected Photos from Dominic’s Photoshoots

Photographer Jade Young

Dom wears Box Menswear’s king fit boxers and track pants.
Jade Young and DNA Magazine

Dom and his photographer, Jade Young, had some of the photographs featured at DNA Magazine‘s website. Yellow Lucky 11’s trunks by Baskit.

Muscular model Dominic Calvani poses with a football, a red varsity jacket and yellow trunk shorts.
Dominic (Dom) Calvani by Jade Young at DNA Magazine.
This photo was also featured in the DNA Magazine feature.

Photographer Michael Stokes

Photographer Michael Stokes announced that Dom will be featured in one of Mr. Stokes’ books, Sinner or Saint.

https://www.instagram.com/p/B6ySc75h9xF/

Carlos Campos

What caught my attention in Dom’s photo was the image of strength that comes through his pose.

Mark Jenkins

Dom did a photoshoot with Photographer Mark Jenkins in Florida.

Conclusion

Rather than just a body to model products, male models have great background stories as people. Dom Calvani is one example of this. I found out about Dom through one of his modeling photoshoots.

Dom, with his photographers, creates stunning images. Dom also has a great life story. I wish him well in all parts of his life.

Box Menswear: Review of 2019 Release

The Box Models celebrate with hugs with one of the last photos captured on the Texas photo shoot.

Box Models (left to right) are Dan Soar, Braydan Ifould, Josh Riquelme, Carlos Effort, Reno Gold, Mojib, Daniel Shoneye, and Josh Watson.
Box Models (left to right) Dan Soar, Braydan Ifould, Josh Riquelme, Carlos Effort, Reno Gold, Mojib, Daniel Shoneye, and Josh Watson celebrate the last day of the photo shoot

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Preview: Presenting Matt Luscious and the 2020 Additions to the Range



In August 2020, Box Menswear added 4 new underwear styles to its product selection. In addition, there is a new model wearing the clothes in the promotional photos, Matt Luscious, a fitness model and YouTuber from Canada. Matt worked with Photographer Paul Jamnicky.

Check out the blog post for more information about the new range selections.

Continue on with this blog post, which describes the 2019 additions.

Introduction

Box Menswear, an e-commerce company based in Liverpool, Merseyside, United Kingdom.

(Note: I have a review of my order from the brand in another blog post.)

I will start with a discussion of the brand owner, Luke Mills.

After that, I will present information about preparations for the sale started in October 2019 with a photo shoot in Texas in the United States. Following that, I will discuss Box Menswear’s new item releases.

To see photos of the items, please go to the Box Menswear website, www.boxmenswear.com, and see the Box Menswear Pinterest page at https://www.pinterest.co.uk/BoxMenswear/.

(I plan to update the post with images on an ongoing basis.)

Ben Masters and Ryan A. Mac in Box Menswear sports shorts

Box Menswear Founder, Luke Mills

The owner of Box Menswear is Luke Mills. Luke also owns Liverpool-based Misfits Celebrity Management.

The Misfits Group, Ltd.

The Box Menswear brand, founded in 2014, is part of the Misfits Group, Ltd. The Misfits Group, according to its LinkedIn page, has other brands– Misfit Cosmetics, Pretty Little Palettes, and Petite Prosecco.

Luke Mills Interview with Bang and Strike

Luke did an interview with one of the stores that stock Box Menswear product, Bang & Strike. You can read that interview at https://www.bangandstrike.com/pages/q-a-with-box-menswear-founder-luke-mills.

In the interview with Bang & Strike, Luke provided the inspiration for the name of the brand, Box.

I just wanted super duper soft boxer shorts, that you can wear all day. I used to get told off as a kid for putting my hand down my trousers and rearranging my bits and bobs in my boxer shorts as they get all tangled up and uncomfortable and stuff like that, and I wanted something that didn’t do that. The name comes from my mum, because one of the many words for your private parts was your ‘lunch box’. There is a statue above Lewis’s in Liverpool, and the statue is a naked man with his willy hanging out, and she always called that his ‘Lunch Box’.

Q&A with Bang & Strike

Size Chart for Box Menswear Clothing

Above is the sizing chart for Box Menswear clothing.

The Preparation: The Texas, United States, Photoshoot

In October 2019, Box Menswear had a week-long photoshoot session in Texas in the United States of America. The group had 19 models and 5 photographers (and the Box Menswear owner, Luke).

Seth Holbrook and Daniel Shoneye in Texas

The models: Dan Tai, Josh Riquelme, Josh Watson, Josh Jakobs, Daniel Shoneye, Alex Grant, Reno Gold, Carlos Effort, Paul Cassidy, Seth Holbrook, Ridick, Kyle Hynick, Fran Dullon, Refugio Hernandez, Rossilino, Dan Soar, Braydan Ifould, Anthony Stefanelli, Mojib.

Model NameCountryInstagram Page
Alex GrantUnited Stateshttps://www.instagram.com/alexzcee/?hl=en
Anthony StefanelliUnited Stateshttps://www.instagram.com/gymnastkid589/
Braydan IfouldAustraliahttps://www.instagram.com/braydanifould_/
Carlos EffortSpainhttps://www.instagram.com/carloseffort/
Dan SoarUnited Kingdomhttps://www.instagram.com/dansoarr/
Dan TaiUnited Kingdomhttps://www.instagram.com/dantai.pt/
Daniel ShoneyeUnited Kingdomhttps://www.instagram.com/danielshoneye/
Fran DullonSpainhttps://www.instagram.com/just.frandullon/
Josh JakobsUnited Stateshttps://www.instagram.com/josh_jakobs/
Josh Riquelme (blog post)United Stateshttps://www.instagram.com/riquelmejosh/
Josh Watson (blog post)United Kingdomhttps://www.instagram.com/josh_uk/?hl=en
Kyle Hynick (blog post)Canadahttps://www.instagram.com/kylehynick/
MojibThe Netherlandshttps://www.instagram.com/suprememojib/
Paul Cassidy Slovakiahttps://www.instagram.com/paul_cassidy_real/
Refugio HernandezUnited Stateshttps://www.instagram.com/notorious_b1g/
Reno GoldUnited Stateshttps://www.instagram.com/reno_gold/
RidickIrelandhttps://www.instagram.com/ridick_7/
RossilinoUnited Kingdomhttps://www.instagram.com/_rossilino_/
Seth HolbrookUnited Stateshttps://www.instagram.com/seffbreezy/

(As a side note, through social media posts, I discovered that some of the models traveled to the United States for the first time for this trip: Dan Tai (UK), Braydan Ifould (Australia), Carlos Effort (Spain), and Paul Cassidy (Slovakia). (If there are more, please let me know in the comments.))

The photographers: Alex Wightman, Peter Fletcher, Texas-based Carlos Salazar, Rafa, and Jake O’Donnell.

Photographer NameCountryInstagram Page
Alex WightmanUnited Kingdomhttps://www.instagram.com/alexwightmanphotography/
Carlos “Trey” Salazar (blog post)United Stateshttps://www.instagram.com/treysphotostudio/
Jake O’DonnellAustraliahttps://www.instagram.com/jake_od/
Peter FletcherUnited Kingdomhttps://www.instagram.com/musclemountainphotography/
RafaArgentinahttps://www.instagram.com/rafa.pics/

The photo shoot started in Dallas, Texas, and then in Austin, Texas.

Two of the models, Josh Riquelme and Dan Tai, are YouTubers. They prepared video logs of their experiences. I attach their video logs below.

Josh Riquelme’s video log about his Box Menswear photo shoot experience.
Dan Tai’s video log about his Box Menswear photo shoot experience.

Related Note: Josh Riquelme and Seth Holbrook Visit Box HQ in Liverpool

Josh Riquelme and Seth Holbrook (with Alex Rose), two of the models at the Box photoshoot in Texas, visited Box Menswear headquarters in Liverpool, UK, and posted YouTube vlogs.

During this photo shoot, the images for the new products were captured. In addition, the photographers captured other model shots, some of which are on the photographers’ respective Instagram accounts.

In addition, many of the models are active social media producers, with many posting on Instagram and Only Fans regularly. As photography lovers, the models also took photographs and posted many photos on their social media accounts.

Josh Watson and Anthony Stefanelli

During the the photoshoot in Texas, among the photos were some demonstrating the height differences among the models. Some photos feature models Josh Watson and Anthony Stefanelli. Josh is 6’4″ or 1.93 meters; Anthony is 5’3″ or 1.60 meters. The difference in height makes for striking photos.

Box Menswear’s Owner Celebrates His Birthday in Texas

Another side note: During this photoshoot, Box Menswear’s owner, Luke, celebrated his birthday.

Josh Watson’s Interview with Only Fans

Josh Watson, one of the Box Menswear models at the Texas photoshoot in 2019, had an interview with Only Fans. In the interview, Josh discusses his background as well as his favorite activities.

Micah E. Williams and James Loy for Fashionably Male Blog

In 2020, Micah E. Williams, a filmmaker and model, did a photo shoot with Photographer James Loy for Fashionably Male blog. Micah wore a number of items from the 2019 release.

Micah also edited a video made by James.

Box Menswear: New Item Releases

Box Menswear has released new items for sale: loungewear, new selections in underwear, and two items related to a campaign for a UK organization, the National AIDS Trust.

Loungewear: Leggings and Lounge or Pajama Shorts

Loungewear appears to be a popular clothing category. The clothing is designed for wearing in one’s home–chilling after a workday, dressing for a work-from-home day, or just for watching TV or doing house chores. The clothing appears to be related to pajamas, or sleep clothing, because you can wear these clothes to sleep in.

The key is that the clothing should look neat, as stated in an article by Men’s Health. Box Menswear has responded to this requirement with two items, leggings, and lounge (or pajama) shorts.

Loungewear: Total Comfort Lounge Leggings

In the loungewear category, Box Menswear has two colors for the Total Comfort Lounge Leggings available for sale, grey, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-grey-sport-leggings,  and white, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-white-sports-leggings. The fabric used for the leggings is new for the company. Box Menswear underwear typically has 92 percent cotton and 8 percent spandex.

Fitness model Josh Riquelme stands in front of a farm trailer in grass while wearing Box Menswear lounge leggings.
Josh Riquelme in Texas

The fabric in the leggings is 95 percent bamboo cotton and 5 percent spandex. According to the company description of the leggings, the fabric is “super soft bamboo cotton material” which are designed to “keep your legs warm without feeling restricted.”

Muscular model Fran Dullon stands outside while wearing Box Menswear lounge leggings.
Fran Dullon in Texas

The leggings are designed to be worn by itself or with shorts. The issue is how a guy would feel having his manhood visible to the world. I did a quick search engine search and found an article at Men’s Health, where the author, Brett Williams, asked staff on their opinions on how to wear leggings in the gym. Most of the guys’ questions would choose to wear shorts over the leggings in public. The author ultimately decided to wear the leggings by themselves–but with a shirt big enough to cover his manhood.

Models Kyle Hynick and Mojib, wearing Box Menswear’s lounge leggings.

The colors that Box Menswear has for sale, grey and white could be more revealing without shorts and a grueling, sweaty workout at the gym or for an outdoor run. One of the photos with Ridick has Ridick in soaking-wet leggings. The fabric becomes transparent, and the fabric does become somewhat revealing (link (nsfw)) in the manhood area but not totally.

[So, dear reader, what is your say, leggings with or without shorts? Drop a comment with your thoughts.]

Loungewear: Men’s Lounge (Pajama or Bed) Shorts

In a previous post on this blog, I reviewed the various styles of men’s underwear, https://menswearnews.com/2019/11/20/types-of-mens-underwear/. One style reviewed was the boxer shorts, and the Bed Shorts resemble this style.

A muscular Dan Tai sits in bed in sunlight while wearing Box Menswear lounge shorts.
Dan Tai

The Box Menswear Bed (Lounge or Pajama) Shorts, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-bed-shorts, you can sleep in them and do house- or apartment-related things wearing them. The fabric for these shorts is bamboo cotton. The lounge short come is two sizes only (small-medium and large-XL) because of the loose design. The shorts do not have pockets.

A muscular Dan Tai relaxes in bed in sunlight while wearing Box Menswear lounge shorts.
Dan Tai. Photographer: Rafa

Intimate Loungewear: Totally See-Through Mesh Shorts

For the leggings, there is a struggle for the guy to decide if he wants to show the outline of his manhood to the public. With Box Menswear’s Totally See-Through Mesh Shorts, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mesh-shorts, the option is left to a guy to wear underwear, jockstraps, or nothing at all under the shorts.

(The fabric content for these fishnet-style shorts is not mentioned in the product description.)

The models on the Box Menswear website, demonstrate all options for wearing these shorts. These shorts are best left for the private entertainment of a significant other.

Men’s Underwear: Boxer Briefs

While the product descriptions at Box Menswear have “boxers”, the fit of the Box Menswear boxers is actually a boxer brief. Boxer shorts have a full fit, while the Box boxer fit close to the body. For more discussion about this distinction, you can read my previous blog post, menswearnews.com/2019/11/20/types-of-mens-underwear/.

Men’s Underwear: Box Menswear King Fit Boxers

Cross Thompson by PhotosbySGK. Cross wears black king fit boxers.
Model Fabien Sassier wears Box Menswear’s king fit boxers in white.

With the new items, Box Menswear added the color black to its existing king fit boxers range, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/king-fit-boxers-black, which previously was only available in white.

Model Cody Painter, wearing white king fit boxers. Photographer: Jade Young.

The fabric content is for the body of the boxers, 96 percent Bamboo Viscose and 4 percent Elastane. For the vent, 88 percent Polyamide and 12 percent Spandex.

https://www.instagram.com/p/CByNtaLjXKP/

Well-defined, muscular Mens physique competitor, Kyle Hynick, wears Box Menswear's 4 inch boxers outside on  Texas ranch land.
Canadian Kyle Hynick in Texas (4 inch boxer briefs)
Kyle in king fit boxers. Photo by Michael A. Downs.

The King Fit Boxers are available in two lengths, 4 inches and 6 inches.

These boxers are fitted, so the company advises sizing up on them. The size range runs from small to 2XL.

In addition, Box Menswear added a king fit boxer selection with a mesh panel, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/king-fit-transparent-crotch-black, for more-daring guys.

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Model Josh Riquelme in Box Menswear king fit boxers (mesh panel)

Men’s Underwear: Jockstraps and Thongs

For a description of these garments, see my previous blog post at menswearnews.com/2019/11/20/types-of-mens-underwear/.

Men’s Underwear: Box Menswear Ribbed Jockstraps

Model Seth Holbrook wearing Box Menswear jockstraps.

The largest portion of the new release involved jockstraps, a style of underwear that I reviewed briefly on a previous blog post.

Box Menswear’s products already includes jockstraps, but this version has a ribbed texture. The fabric content is the typical Box Menswear combination, 92 percent cotton and 8 percent Spandex.

The colors available are cobalt, pale plum, blackout, burgundy, light grey, military green, pale pink, and red.

Model Josh Riquelme wears burgundy ribbed jockstraps in a stanting pose.
Josh Riquelme in Box Menswear ribbed jockstrap (burgundy)

In addition, there is a totally transparent varsity mesh jockstrap for more-daring guys, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/varsity-jockstrap. The manhood is definitely front and center with this selection. See an example at Box Menswear’s Instagram page.

[Readers: I am curious about these transparent items, jockstraps and the boxers. Readers, please share your thoughts in the comments. If this is a fashion trend, it would be interesting to hear more about it. My thought is that these are more-intimate items for use with significant others.]

Men’s Underwear: Box Menswear Thongs

I reviewed thongs briefly in a previous blog post. The Box Menswear thong was created based on customer requests. The fabric content appears to be the same as the king fit boxers. The thong is transparent in black, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mens-thong-black and in white, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/transparent-thong-white.

[The request from customers and brand fans for a transparent thong may have answered, in part, my question about these transparent items. The reason for liking these garments is still not revealed. I am interested in hearing from readers about transparent, or see-through, underwear.]

Men’s Underwear: Red on Red Jockstrap and Briefs

Box Menswear with the red on red jockstrap and briefs is donating a portion of each sale to the UK-based National AIDS Trust in support of World AIDS Day on December 2, 2019.

The fabric content of both the jockstrap and briefs is 92 percent cotton and 8 percent Spandex. The waistband for these items are slightly wider than the other jockstraps and briefs.

Box Menswear: Existing Items

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Models Dan Tai and Seth Holbrook

In addition, to having a new range for sale, the company has existing product lines for sale, sports shorts, socks, boxer briefs, jockstraps, briefs, trunks, swimming trunks, and swimming briefs.

Model Joss O., wearing Box Menswear’s red briefs.

Box Menswear: Sports Shorts

When I first learned about Box Menswear, I first looked at the sports shorts 2.0 collection. While these can be worn for athletic pursuits, these shorts could be worn as lounge shorts or as even a trimmer form of the boxer shorts, as discussed in a previous blog post. The fabric content is 92 percent Elastane and 8 percent Spandex.

The Box Menswear sports shorts have a trimmer fit in black, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mesh-sports-shorts-white-1, and the company recommends that a customer size up to ensure a good fit. If the customer prefers a looser fit, the company recommends white sports shorts, https://www.boxmenswear.com/collections/nplbfcm69meshv1p/products/mesh-sports-shorts-white.

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Chill moments home😎 with @boxmenswear 👌🏻

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Fashion blogger Aram Simonpour

The sports shorts 2.0 are different from the previous Box sports shorts in that the shorts are label free. As a result, the shorts could be worn as underwear.

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comfortable 🌱 ———— 📸 @roble_konara

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Model Yoav Even, wearing Box white sports shorts and football socks, by Roble Konara

The Max Wyatt version of the sports shorts (out of stock) had slightly less length than the sports shorts and demonstrating the wearer’s thighs, glutes, and other attributes. These details were the goal of the redesign.